Decide how many decimal places you want the. (Optional) Apply a segment to the virtual report suite. S. Learn about Cross-Device Analytics. Concatenate post_visid_high, post_visid_low, visit_num, and visit_start_time_gmt. You can also trend this metric over time to see how overall time spent changes. . Adobe Analytics. This metric and Average time spent on site are similar, but have several key differences. Compare this hit with the timestamp of the next hit in the visit. add a new tag and press Enter. Average Time Spent on Page would show 1 minute for A, B, and C. During the “golden hours of retail” (7 – 11 pm Pacific), consumers spent $2. Admin. The average amount of time that visitors spend on the site during a single session. Sort by this concatenated value, then apply a secondary sort by visit_page_num . Expand the Configure tracking using custom code accordion, which reveals the Open Editor button. For example,. This number is the amount of time spent (in seconds) for the hit. In Adobe analytics this would not be very useful because you would have to make a report for every segment (you could put them all-in one dashboard though). My problem is somewhat related, but because of a Month dimension added to my Freeform table. nhi-yp1853739. Both metrics use ‘Total seconds spent’ as the numerator. Read real-world use cases of Experience Cloud products written by your peersThe ‘Time spent on page’ dimension records the amount of time a visitor spent on the page. 2. User. This metric displays in HH:MM:SS format. Brett announced "time spent" as a new metric for all Discover reports. this deosn't make any sense to me. Checkout the link to understand the calculation in detail. Last update: 2023-09-21 Topics: Metrics Created for: User Admin The ‘Average page. Learn about Cross-Device Analytics. Hi! My team is trying to decipher the chart below re: time spent on site for unique visitors: A few questions: Since these are time buckets for unique visitors, if a user comes to the site and spends 3 minutes, then again later and spends 10 minutes, are they placed in both time buckets? If a us. After defining the Settings, click the Components tab. consumers paid $32 billion more for the same amount of goods “Buy Now Pay Later” and curbside pickup continue to reshape online shopping U. 7 billion online, accounting for a quarter of the day’s revenue. 3% year over year, according to Adobe Analytics. Sorting ranked reports by this metric shows anomaly time. Here is a simple example. Topics: Metrics. Typically time spent per visit relies on the session based part of a visit on a page(s) its correlated against pages. Time Spent per Visit uses the visit count; As a result, these metrics may yield similar results at a visit level, but will be different at a hit level. The total amount of time the visit took. But, as with the session duration, when the page is the last one in a user's session, Google can't tell when the person left, unless there has been another engagement hit on. Time Spent per Visit as Metric in DW (not just as breakdown) Currently Time Spent on Page and Time Spent per Visit are currently only available as Breakdowns in Data Warehouse. . For many visits, there could be no timespent set, and therefore. . On this page. I am using a HIT-based segment and Visits as a metric. If a hit is not the last one in a visit, subtract the post_cust_hit_time value from the subsequent hit’s post_cust_hit_time value. Time Spent per Visit - Granular: sitetime: Tracking Code: campaign: US DMA: geodma: US States: state: Time Prior to Event: timeprior:. . However, in. Browser. Format: Choices include Decimal, Time, Percent, and Currency. LearnCalculating Average Time Spent on site Description. The "Average Time. Dear Erik, Go to URL report. 3K. browser. Learn. The 'Time spent per visitor (seconds)' metric shows the average amount. This metric is useful when you want to compare any dimension with a visitor matching a marketing channel processing rule for the first time. The second is much worse, because it changes how time spent metrics work and breaks them in the interface. Black Friday online retail sales reached $17. have created a hit level combined dimension - but now the average time per visit metric is very different. If a hit is not the last one in a visit, subtract the post_cust_hit_time value from the subsequent hit's post_cust_hit_time value. Sorting ranked reports by this metric shows anomaly time. Why are there these two metrics? In practice, however, these two metrics do not yield the same values. 8 billion this holiday shopping season (Nov. Which if you have an evar for session id or username, etc, you can find the average load time per session or user. This help page describes how ‘Time spent per visit’ works as a metric. Read real-world use cases of Experience Cloud products written by your peersWithout being able to fiddle with the workspace table myself my best attempt at answering this is that the column on the left is resulting in Total Seconds Spent / Visit because all of the bounces are getting excluded by so the segment "time spent per visit > 0", which makes sense because there are. Have checked my permissions etc can't find a reason for it disappearingVisit based metrics will include time of all pages interacted upon during the visit session. Unfortunately then, there is no way to get a bucketed Time Spent per Visitor. Experience League. This report is telling you that People who spent 5 to 10 minutes on your site (and viewed dresses) spent around 2. A. In. Metrics allow you to quantify dimension items, such as to see which pages on your site have the most page views. On Cyber Monday — the biggest shopping day of the long weekend — sales hit a record $11. Last page's activity time doesn't attribute into the visit length. Adobe Analytics Coffee Break: On Tuesday, July 18 at 9am PT, Analytics Champions Mandy George, Shari Deutsch, Jennifer Dungan, and Jeff Bloomer will be joining us to answer your Analytics questions. Select the right Format. Thank You, Pratheep Arun Raj B | Xerago | Terryn Winter AnalyticsConsumers spent a total of $204. Experience Cloud Advocates. Why are there these two metrics? In practice, however, these two metrics do not yield the same values. Sign In. Consumers spent a total of $211. Sort by this concatenated value, then apply a secondary sort by visit_page_num . 7 percent increase year-over-year (YoY) as of 7:00 p. Time on Site bloats to 8 minutes, b. Classifications overview. Analytics platforms measure activity and behavior on a website, for example: how many users visit, how long they stay, how many pages they visit, which pages they visit, and whether they arrive by following. . Time spent per visit (How much time do my users spend per visit?) Time prior to event (How much time do my users spend prior to. Experience Cloud Advocates. An aggregated page of time spent dimensions and metrics. Not really. . Documentation. Because I need them as dimensions, as in the Time Spent per Visit - Bucketed table above, and I cannot use "Total Seconds Spent" or any of the time metrics in a segment. However, ‘Average time on site’ uses the sequences that include a dimension item as its denominator. Thoughts . Now, activate and deactivate the Unspecified/None filter. Which Metric represent the "Sequence" in this Avg. Both metrics use ‘Total seconds spent’ as the numerator. Time on site: The time spent on your website viewing your content. I think as anuk926 mentioned below i do agree that transposing the table is changing the way of data is being grouped or presented. This is because Adobe is not a heartbeat system, the way that the time spent is calculated i. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More. My goal is to understand Time Spent on Site per Visitor, uniquely. It uses the following steps to measure calculation: Look at the timestamp of the first hit of the visit. Manage data using components like Segments, Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. Courses Tutorials Events Instructor-led training View all learning optionsI see Average Time Spent on Site in my list of metrics in Report - 593491. Both page view and link tracking hits count. However, I am getting some different results in my workspace. . consumers to spend over $1 trillion online in 2022, a new record At Adobe Summit ,. Let's say for an example, breaking down the data by daily for a month, for that adding 30/31 rows visualize. Analytics components help you fine tune and empower your analysis of data. Experience League. Level 1. Average time spent on page already exists as a metric in Adobe Analytics. g. Average time spent on a website, like average time on page, is dependent on a range of factors. Sorry Yes - i created a segment at the hit level combining the Page dimension with another dimension (also at hit). Time spent on Page A = Page B PV Timestamp - Page A PV Timestamp; Time spent on Page B = Page C PV Timestamp - Page B PV. Per user (based on visid _high and _low) you would need to identify first page view/server call in the user's visit, and the last server call made by that user within each visit (you should be able to use visit number to disambiguate the visits from one another). If I use unique visitors as a metric, it totals to over what is shown in the column total - see screenshot: When I total up what is the unique visitor column, it nets out to 32,258,363 not 25,307,565, as displayed in the UI. :) TanmayThe aggregated total number of seconds spent on the dimension item. This is what I exactly did. 5 billion over the 2021 holiday season, up 8. You can see that the mean pageviews per visit column has the same value for all rows: Pageviews per visit is defined like this: Mean pageviews per visit is defined like this (note it includes a function): Why does the mean function return 6. Not really getti. Attend local and virtual events This help page describes how ‘Time spent per visit’ works as a metric. . For ex. The ‘Average time on site’ metric show the the amount of time that passed between hits for a given dimension item. Is this possible at all or is the w. Both page view and link tracking hits count. Level 1 09-05-2017 20:02 PDT. In the components menu, locate the Time Spent per Visit - Bucketed dimension and drag it onto the large freeform table area labeled ‘Drop a dimension here’. Sep 21, 2023Sep 15, 2020 One of the first things a Digital Analyst learns is how to ask “what are we. Can you share the calculation by clicking the info button and sharing a screenshot of the calculation? Fo. Adobe Analytics is a powerful web analytics tool that provides valuable insights into website traffic and user behavior. Is this possible at all or is the w. Hello Backend algorithm consist of some extra attributes also while calculating the metric values. Sales Channel dimension equals my sales channel wrote:. 5 the Time Spent Per Visit report listed the average time spent in the total in addition to broken out by the various time buckets. 25 minutes in the dresses department. online retail consumers spent a record $9. See full list on experienceleague. The only related metric available is Total Seconds Spent. This metric is helpful when you want to see average time spent for specific dimension items. Segmentation: Focus on a subset of your data. Dimension items range from "Less than 1 minute" to "More than 15 hours". Established is returning, but the first visit happened more than seven days ago. The ‘Average time on site’ metric show the the amount of time that passed between hits for a given dimension item. Exclude all rows where exclude_hit > 0. In 13. Let's say for an example, breaking down the data by daily for a month, for that adding 30/31 rows visualize. and give you useful channel insights. Both page view and link tracking hits count. . Adobe Analytics. This represents a 19. It's a visit based dimension which means every hit in that visit will have the same value for Time Spent per Visit. Read real-world use cases of Experience Cloud products written by your peersThe only explanation I could think of is this: 2. It uses the following steps to measure calculation: For a given hit, look at the timestamp. The amount of time that elapsed between these. 66 is the average of the values in the "Pageviews per Visits" column - the average of 7 values. The ‘Download link’ dimension reports the names of download links implemented on your site. (When it finally finished, I was fascinated to be able to see full-motion video on my computer and watched the clip. If the entire dimension’s time spent per visitor is lower than a given dimension item’s time spent per visitor, you’ll see percentages above 100%. Despite its "on Site" name, this metric really reports the average time based on the dimension in your table, i. Let's assume Prop8 (Department) is "Dresses". Read real-world use cases of Experience Cloud products written by your peersThe ‘Time spent on page’ dimension records the amount of time a visitor spent on the page. The amount of time that elapsed between these. The ‘Time spent on page’ dimension records the amount of time a visitor. Average Time Spent on Page would show 1 minute for A, B, and C. If you want to store page load time as a metric in Adobe Analytics, you would pass the actual load time (in seconds or milliseconds) to a Numeric Success Event. Learn. In the freeform table, add your eVar sales channel as the dimension and Average Time Spent on Site as the metric. Questions. , for 5 to 10 mins bucket, the Time Spent per visit was 2. Hi, I'm having some doubts on how to use information on time on site. The ‘Reloads’ metric shows the number of times a dimension item was present during a reload. Admin. Correct, time spent per visit is the average amount of time spent on each page per visit. 5% year-over-year (YoY) and setting a new. It is not recommended to compare the manually calculated metric value with the given in workspace as there are some other factors involved as well in the algorithm after which the value in computed in the workspace. see here for information about Time Spent. You can override the sendHitTask to send data to your own server and store it in a database there (but obviously that requires a lot of resources and does not give you historical data). Courses Tutorials Certification Events Instructor-led training View all learning options. Level 1 09-05-2017 20:02 PDT. Here are the dimensions and metrics you can use related to Marketing Channels: This is the recommended. The amount of time that elapsed between these. Would be nice if this appeared on all the Time Spent per Visit reports. . The denominator is the entire dimension’s time spent per visitor, and the numerator is the dimension item’s time spent per visitor. 46:00 average time per visit. You can apply metrics 'Total seconds spent', 'Unique visitor', 'Visit' and 'Bounces' to the rep. (Bloomberg) — Black Friday shoppers spent a record $9. So if the visit includes other pages than the ones in the segment, those should not be included in the time spent calculation. That's likely where the difference in the 156 and the 224 is coming from (i. Time on Spent calculation? - 246104. This metric displays in HH:MM:SS format. So, if you use a Visit based container, I believe it will contain other pages of the visits too. I can recreate the Time Spent per Visitor well enough using Total Seconds Spent and Unique Visitors using a single page visit segment. e. Concatenate post_visid_high , post_visid_low , visit_num , and visit_start_time_gmt . Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageTime prior to event; Time spent on page; Time spent per visit; Tracking code; Tracking opt-out reason; US DMA; US states; Voice dimensions; Visit depth; Visit number; Week; Weekday/Weekend; Year; Zip code; Metrics. Meet our community of customer advocates. Currently the time spent per visit - bucketed dimension is at a visit level only. In response to Diana-Maya. However, ‘Average time on site’ uses the sequences that include a dimension item as its denominator. Metrics overview; Count repeat instances; Average page depth; Average page views per visit; Average session length;. This metric is helpful when you want to see average time spent for specific dimension items. Admin. Not really getting very far with this one. There is additional Adobe data logic that goes into the Time Spent metric, which to my understanding makes it impossible to calculate at a page level w/ other standard metrics. Sorting ranked reports by this metric shows anomaly time. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageThe ‘Visit number’ dimension reports which visit the visitor is currently on. According to ADI, both early discounting in the season and late sales reduced the impact of Cyber Week (the five-day period starting Thanksgiving and ending Cyber Monday), which saw a growth of just 21 percent. That is how the Adobe functions work in calculated metrics. If a hit is not the last one in a visit, subtract the post_cust_hit_time value from the subsequent hit's post_cust_hit_time value. The reason there is a difference is because in out of the box time spent per visit calculation, not all visits are counted - only those that have the timespent seconds on Page attribute set. Try to figure out how Time Spent per Visit is calculated, but I found this When I bucketed the metric, I found that it might even lower the lower boundary of the interval. What would be best time metric we should look at page level in AA for time spent on a page and overall time spent. Metrics overview; Count repeat instances; Average page depth; Average page views per visit; Average session length;. If a hit is not the last one in a visit, subtract the post_cust_hit_time value from the subsequent hit's post_cust_hit_time value. ? Our - 451154Mobile Shopping Is Faster, Easier, And Results in More Dollars Per Minute For Online Retailers Shopping from smartphones is more straightforward now, becoming shorter in terms of pages visited and time spent per visit • Time per visit has decreased by 11% since Jan 2016, while the number of pages consumers browse through has decreased by. The denominator is the entire dimension’s time spent per visitor, and the numerator is the dimension item’s time spent per visitor. Courses Tutorials Events Instructor-led training View all learning options. Classifications can be used on most custom dimensions, such as Tracking code, props,. I would love to see those two added as metrics, e. . In Report Builder, this metric is named ‘Total time spent’. unfortunately, some metrics (like Time Spent per Visitor (seconds)) aren't available in segments, while o. Community. Events. So, if you use a Visit based container, I believe it will contain other pages of the. (Click the gear icon on the top right to. This so as to determine the average session time for users who make a purchase in a visit. SOLVED Average Time Spent On Site metric in Adobe Data Warehouse. S. The engagement report is approximately equal to the Time Spent per Visit - Bucketed dimension. Report Time Processing affects only the data in the virtual report suite and does not impact any data or data collection in the base report suite. This is not exactly the same as visits - bounces. . There is a standard Time Spent per Visitor (seconds) metric, why not just use that? If you want it to display as a readable time, you can just create a calculated metric like so: Changing the format from "Decimal" to "Time" Sure, I can help you with this. It is one of the most common and basic metrics in reports. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud. Adobe Analytics isn't able to calculate time spent in situations where that page is the last hit that occurs during a visit, although we are able to determine that someone had visited the page. Avinash has explained it beautifully, PFB. e. This is not exactly the same as visits - bounces. However, in the following example:. . Time spent is still calculated in an analogous way to how it is without background hits using the time between hits. Time prior to event; Time spent on page; Time spent per visit; Tracking code; Tracking opt-out reason; US DMA; US states; Voice dimensions; Visit depth; Visit number; Week; Weekday/Weekend; Year; Zip code; Metrics. According to your definition that would give you average time spent per page view. This metric is useful when you want the raw amount of time spent on a given dimension item, and not averages like other time spent metrics offer. . One more thing to note, Adobe's (and other Analytics systems like Google Analytics, etc) time spent is based on calculation between the time stamps of page views: Page A > Page B > Page C > Exit Site. Time spent will continue to count event when a tab is in the background, *only if* the user comes back to the tab with 30 minutes and causes another image request. Thanks for asking the question in the community, it is helping a lot of users. This dimension is valuable when you want to learn more about visitor behavior around download links, such as: Determine the files that are downloaded most frequently from your site. The ‘New engagements’ metric shows the number of times a visitor matches a marketing channel for the first time in that visitor’s engagement period. Created for: User. Thx. The "Time spent per visit (seconds)" metric shows the average amount of time that visitors interact with a given dimension item during each visit. Select the date range. 7 billion online from November 1 to December 31, growing 3. This metric is helpful when you want to understand how frequently dimension items appear in. Ranges include:Hello, I am trying to calculate the Time Spent per Visit for my company's website. The answer is that, yes, if you create the HIT Segmentation with the pages A, B and C, you will get your answer. For time spent per visit/visitor, did you try following the steps below, but only subtracting the first hit from the last hit within the visit? Then summing to get a per visitor aggregate on site level. S. com if you - 273078. Adobe Experience Cloud is a host of web tools, including website analytics software, a real-time CDP tool, a commerce tool, and more. In the mean time, I created a custom metric that reports a similar value: Total Seconds Spent/Page Views. 12:02:20. 4: Decimal Places: Shows how many decimal places will be shown in the report. 7 billion online shopping between November 1 and December 31, according to Adobe Analytics. Metrics overview. . I am using a HIT-based segment and Visits as a metric. Also, that is the best way to populate the data. A basic report shows rows of string values (dimension), against a column of numeric values (metric). 2% compared with 2021. What is the dimension that is being used? Are you seeing the same issue on a trended report?For a given dimension item, add all page depths for that dimension item, and divide it by visits. Industry, the type of website, and even the device that users are on impact this average. I've read about Workspace and how to access, but we don't seem to have the buttons available in Adobe Analytics to access. . VRS. 25 mins. Quartile (Table) Returns the quartile of values for a metric. This dimension helps you understand which links were the most successful in driving traffic to your site. Yep, Visit Level segments will return all page within a visit that match the criteria of the segment. This metric is calculated using the. There are a number of ways you can get the average visit time. Go to the Extensions tab, then click the Configure button under the Adobe Analytics extension. Not sure how this report varies from the "regular" Time Spent per Visit, but the actual average number appears. When a new visit starts, this dimension item increases by 1. . g. However, ‘Average time on site’ uses the sequences that include a dimension item as its denominator. Yes, that is pretty much right, Kristin. For many visits, there could be no timespent set, and therefore they are not included in the avg. I noticed that the total visits in the following reports differ, why is this? I am using the same report suite and segment for each. The reports, visualizations and underlying technology that power Reports &. Last update: 2023-09-21. The ‘Tracking Code’ dimension lists the names of tracking codes on your site. . . Read real-world use cases of Experience Cloud products written by your peers Meet our community of customer advocates. Time Spent per Visit (40 mins, 5 visits) = 8 minutes; Time Spent per Visitor (40 mins, 1 visitor) = 40 minutes" Now if I just look at the definitions, these are the same metrics! You're getting the time spent per user across all their visits. 12 billion this year, according to Adobe Analytics, kicking off a solid start to the holiday. Community. Which Metric represent the "Sequence" in this Avg. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real. 1 to Dec. but not as a metric. . The ‘Average session length (mobile)’ metric shows the average amount of time a given dimension item is present per dimension item. Next page. Meet our community of customer advocates. Learn. When dealing with time spent, there are a couple of caveats to keep in mind: 1. A visit starts when the user first arrives on your site. Does anyone know how to export time metrics (like time on site or time spent per visit) to excel? When I download a dashboard with time metrics form Adobe Analytics Workspace, I get completely different numbers in Excel. 9 billion by the end of the day, making it the largest online shopping day of all time in the U. The ‘Days since last visit’ dimension measures the amount of time passed between the current hit of the visitor and their previous visit (if there is one). Time Spent on Site for a whole visit for ever. The key here is to limit the data, to just your desired pages. Time Spent per Visit uses the visit count As a result, these metrics may yie. 12 billion online shopping during Black Friday this year, according to Adobe. Questions. the 8. Topics: Metrics. Created for: User. I have specific blog entries which I would like to get the time spent per visit. That marks a. Currently the time spent per visit - bucketed dimension is at a visit level only. Does bounce rate take into account the amount of time spent on a site? Bounce rate does not factor in time, but a company can calculate an adjusted bounce rate to also include. . adobe. So where the Page name was incorrect i want to count the click with this other dimension - overall the visit. Meet our community of customer advocates. Client Care have finally confirmed that the metric is missing and its been raised as a bug to engineering who are working through it. I got confused because without a dimension (just using a segment for rows), instead of getting the overall Avg. Try to figure out how Time Spent per Visit is calculated, but I found this When I bucketed the metric, I found that it might even lower the lower boundary of the interval. Courses Tutorials Certification Events Instructor-led training View all learning options. m. Average Time Spent per Visit should show 3 minutes for A, 1 minute for B, and 1 minute for C. Online Black Friday sales in the United States topped a record-breaking $9. However you should try using Dimension ‘ - 410491. Attend local and virtual eventsTime prior to event; Time spent on page; Time spent per visit; Tracking code; Tracking opt-out reason; US DMA; US states; Voice dimensions; Visit depth; Visit number; Week; Weekday/Weekend; Year; Zip code; Metrics. Community. If the tag is being delayed when the page loads, users may be clicking off the page before the original page tag fires causing strange looking data. As a teenager, I once waited literally hours to download a 30-second-long, 160×120 highlight reel of Frank Thomas clobbering a home run in the 1995 MLB All-Star Game. The difference between Report Time. That marks a 3. if you have an evar which doesn't expire after one hit (eg. Hi, I would like to see time spent per visit - bucketed, but only for a few pages. The difference between the two metrics is that the "Time spent per visit (seconds)" metric only considers the time spent on a given dimension item, while the "Average Time Spent on site (seconds)" metric considers the time spent on the entire site. A visit ends when they meet any of the following criteria: 30 minutes of inactivity: Almost all sessions end in this manner. In the Metric Selector, click Advanced Selection and filter by tags, owners, and other filters (Show All, Mine, Shared With me, Favorites, and Approved. Customer Journey Analytics; Analytics; Issue/Symptoms. I've read about Workspace and how to access, but we don't seem to have the buttons available in Adobe Analytics to access. For ex. In practice, however, these two metrics do not yield the same values. Sandro. However, that said, using the Time Spent per Visit is fine for rough estimations and comparative analysis over time (is it going up or down) Please check out this other similar post from a few days ago:. For information on how exits work as a dimension, see Exit dimensions. sachitaa4154749. Mark as New; Follow; Mute;. (None; exit link click) (None; exit link click) Calculating average time on site for the dimension item Home would use the following calculation: (30 + 10) / 2 = 20 seconds average time on site. Examples include:Sign In. but not as a metric. 61,190,025 / (309,071 - 121,858) should be 327. Learn. Google Analytics is the primary web analytics tool for most new and small website owners. It uses the following steps to measure calculation: For a given hit, look at the timestamp. You can however filter by hit depth = 1. Group hits for a visit by concatenating visid_high , visid_low , and visit_num. Adobe Campaign Executed Delivery ID: ac_delivery_internal_name: Previous page. A record 38 days surpassed $3 billion in daily spend (25 days in 2020 by comparison), as consumers spread out their shopping outside of big days like Cyber Monday and began earlier — The weeks before Thanksgiving (Nov. Adobe (Nasdaq:ADBE) today released its 2018 online shopping data for Cyber Monday and the holiday week overall. Here's how: Go to Adobe Analytics Works. For example, quartiles can be used to find the top 25% of products driving the most revenue.