bản dịch theo ngữ cảnh của "UNLINKED MENTIONS" trong tiếng anh-tiếng việt. If you’re going to spend months ranking for a single keyword, you need to pick something big enough to justify the effort. In this conversation. Best for: Finding Unlinked Brand Mentions. Edit: One solution seems to be to open the vault in VSCode or Atom, and do a search and replace on the whole vault. 6/mo, 7-day free trial. You can even find unlinked mentions and get site contact information of your competitors' websites. You can easily find and monitor such mentions by setting up Google Alerts about your brand name. A chance for your content to go viral. Unlinked Mentions: Ahrefs:. Search your brand name, domain name, and founder’s/execs names for unlinked mentions. You can easily follow such unlinked mentions by setting up a Google alert. Using prospecting tools: Find bulk mentions using Moz Fresh Web or Ahrefs Context Explorer then upload the site. Moz API Power your SEO with our index of over 44 trillion links. Traditionally, SEOs would only search for UBMs for the…Use the “highlight unlinked domains” function to highlight results from websites that haven’t linked to you before. 3. Moz Data #1. Finding Unlinked Mentions. Check to see if your chosen. It enhances the perception of your site's expertise, trustworthiness, and relevance, helping you. When other websites link to your content and mention your brand, it signals to Google that your site is influential and trustworthy. Via manual direct email. His site’s traffic skyrocketed – and he didn’t just reach the first page of Google, he clinched the top spot. They’re pretty commonplace on the internet. Use the Highlight unlinked filter, which highlights the pages that mention your brand but don't have a backlink (unfortunately, the filter isn't 100% accurate, but it's a good start). The relevance of. 3. Unlinked mentions. Avoiding toxic backlinks: Paulina Wałczyk, SEO Manager at Brand24 on unlinked brand mentions. This will show us all the pages that don’t link to us (i. Think of it like a “mention” on the internet. The reclaim links, unlinked mentions, and link intersect tools are great. 💡 #2 There are more keywords than just the brand itself. Moz Pro’s flagship feature, Link Explorer, is another top-notch backlink analysis tool that helps site owners to evaluate a site's backlink profile and view comprehensive SEO metrics, including their domain authority, page authority, and ranking keywords. Unlinked brand mentions are online mentions (citations) of your brand—or anything directly related to your brand—that do not link back to your site. Find Link Building Opportunities. 1. Hi Mozzers, Just a quickie, with the unlinked mentions being retired, I was wondering if Moz have any plans to bring this feature back through the new link explorer? Many thanks!Hey Guys, There seems to be multiple tools on the market for unlinked brand mentions for link building e. Step #3 – Your website link is placed on their site. Select “Everything” for broad notification coverage. Start by monitoring for unlinked brand mentions. cday >= date(2022-07-18) WHERE file. To effectively track unlinked mentions, you’ll need either a brand. Globex Outreach. Input your competition into a link tool such as SEMRush, MOZ, or AHREFS. Via manual direct email. #8. Write down the number of times your brand name is mentioned online. Discoverability – Search engines revisit popular pages more often than. Their page crawler is also a great tool for identifying high and low performers. Often, all it takes to secure these links is some research (usually with a tool like Moz’s Fresh Web Explorer, Mention or BuzzSumo’s new unlinked mention feature) and persuasive outreach. Step 3: On the next screen, type in the website URL and click on “linking domains” and hit “Analyze. Regaining lost backlinks isn’t the only link building strategy with assured results. However Obsidian keeps telling me that 2022-07-17 is an unlinked mention Similar. Use the Highlight unlinked filter, which highlights the pages that mention your brand but don't have a backlink (unfortunately, the filter isn't 100% accurate, but it's a good start). You may also get linked and unlinked brand mentions. What was once only necessary for ecommerce sites is now becoming more of a necessity for all sites. Having unlinked mentions; Improving your internal links; Publishing linkable content; Learn how to reduce spam score; How Often Your DA Score is Updated. Moz Fresh Web Explorer Moz’s very own Fresh Web Explorer is a gold mine for finding websites mentioning your brand. Defining an ‘unlinked brand mention’ Just like it says on the tin, an ‘unlinked brand mention’ is SEO speak for a simple mention of your company name, normally on a web page or article, that is unaccompanied by a backlink. I have started referring to the unlinked mentions panel while working on chapters of my novel. 4 Types of Unlinked Mentions to Find. Not insurmountable, but also not necessarily. Link reclamation is not the same as claiming unlinked mentions. Know the significance of linkless mentions in SEO for improved search rankingsFind unlinked mentions of your brand or business and politely request a link. 3912. I still get a lot. Then, when you hover over the Unlinked Mention, you will see a little “Link” button appear. computationally, you would do this by making a list of all the other notes in the vault (including any aliases for notes) and then searching your current note for any of those names. Including your company in a listicle of recommendations. Using the backlinks and unlinked mentions sections you can aggregate content related to a particular thought by simply mentioning referencing the thought in any other note. Let’s take a look at an example of how this process may work. Now you can use the tool to find and fix broken pages with inbound links, find unlinked mentions and see which links your competitors have, but you don’t. g. And unlike blog posts, for which most websites require fresh content, you can post infographics on multiple websites. On the other hand, Moz is effective for tracking keywords ranking from over 200 countries to discover your top competitors and easily overtake your competitors via SEO. Social listening basically means tracking how frequently your brand is being mentioned on social media, what platforms have the most mentions, what demographics mention your brand most, and whether mentions are positive or negative. - **Linked mentions** are backlinks to the notes that contain an internal link to the active note. Brand Mentions. Figure 7. A brand mention comes in many forms, including: Adding your company website to a directory or resource list. You can easily find and monitor such mentions by setting up Google Alerts about your brand name. 值得一提的是 unlinked mentions 功能，當你没有主動連結到目前這則筆記時， Obsidian 可以替你找到其他筆記中，有包含當前筆記標題的內容，你就可以. When Google implemented its Penguin update, the algorithm targeted manipulative link-building tactics, making quality inbound links. The “Unlinked Mentions” tab will show you some opportunities to build your backlink profile. Finally, connect with. Also, this post currently ranks in the top 3 for my target keyword “mobile SEO”. Paying attention to the discussions of your customers and prospects can. They present an opportunity to claim new links. We need automation. Kaila Strong wrote an excellent guide over on Moz that goes into more detail about how you can find unlinked brand mentions. Critical Mention or BuzzSumo can help you find unlinked mentions, providing opportunities. A link for a group of resources is an incoming link to a resource in the group, i. The unlinked mentions often connect a note within one topic with a supporting note in another topic. However, times have changed. Step 1: Open the Moz tool from this link. It won’t be easy but still, it won’t be impossible either. Here are some effective strategies for using this approach to improve your ecommerce link-building: Use tools like Google Alerts or Mention to monitor brand mentions online. For all other types of businesses, there is a 20% discount on the annual subscription. I’m definitely going to look around to see if I can find any unlinked mentions. md” in the “Unlinked Mentions” it shows the reference to the previous file and you can even try to link to it but since it is inside a code part it will never work. No one likes to lose things. e. Like this: This strategy works great because, with a gentle nudge, most site owners are happy to turn your unlinked mention into a link. Use a tool like Ahrefs or Moz Open Site Explorer to analyze the backlinks pointing to that content. By using tools like Google Alerts or Mention, you can monitor online mentions of your brand and reach out to the website owners to. SEMrush tool: Link building tool. Find unlinked brand mentions. With unlinked brand mentions you have already earnt the mention — possibly through some great content or services you provide. Appearing in videos,. Steps to reproduce Create a code block or inline code and place a note title inside it: Foo Bar or Foo Bar 2. Unlinked mentions should not be confused with link reclamation. Also built by Google, Google Search Console is a free SEO tool that helps SEOs optimize their websites for the search results. It lists. Say you lost your wallet, your toy truck, that evil girl in the playground who stole your best friend… Each of these lost things brought some form of value to your life, and now they are gone. Resource lists are both great link bait and helpful content for your readers. Additionally, Ahrefs’ Content Explorer can be used to find unlinked mentions and Prowly News Alerts can also be utilized for searching images. The same applies to. This hos you can leverage this strategy to acquire backlinks: Identify mentions without links (Google Alerts is helpful here). It’s more a matter of preference than anything. png. These connections are important to me. To calculate the domain authority, Moz uses several factors, such as the unique links pointing to the main domains and the total number of links. We need automation. Ping sources that may have talked about your brand, website, people, or products without giving you a link and you can often encourage/nudge that link into existence (along with the great SEO benefits they bring) Reverse image search tools like TinEye or Google Images can help find unlinked mentions of a brand and recover missing or broken links. Type “ [ [“. Many websites may mention your brand or website without actually linking to your site. #29. No one likes to lose things. Only 15% – 18% of your anchor texts should be an exact match. ”Here’s a little bit more on how to find unlinked mentions. Then, I like to set the Moz DA metric to at least 20, but that depends entirely on your preference. Or, feel free to send an email to help@moz. See moreHi Everyone I'm new to SEO so apologies if this is a silly question. This is probably partially driven off anchor text, but that’s by no means the whole story: I also heard directly from a Googler that because Google knows entities, they can and will associate your. I use Obsidian in 3 different languages and it would be useful to give notes alternative names. Lots of people use domain authority to check a website’s quality, but remember that DA is a measurement from Moz, not a ranking factor identified by Google. Choose In content from the dropdown. It makes sense. SEMrush beats out Moz in terms of social media analysis. The first is finding files that may have mentioned a topic that I didn’t link to anything. Feature requests. Our Keyword Explorer tool also includes a Mentions module. Resource Pages. With these tools, it’s easy to track the progress of your campaigns. com -site:[yourwebsite]. Claiming Unlinked Mentions vs. Unlinked Brand Mentions. Once you have your backlink profile, conduct a link profile analysis and see if you have any bad links we can throw out or spot any potential gaps to strengthen your profile. #1 Use Fresh Web Explorer and Google to find fresh brand mentions. In this video, you're going to learn how to use unlinked mentions in obsidian. If you find unlinked brand mentions, reach out to the owners and editors. Mentions show you pages that contain the searched keyword and gives you a snapshot of the Page Title and URL. Steps to reproduce Make a file a. The most useful tool for link building is its Link Explorer. With Moz you can identify unlinked mentions of your brand and later on easily pitch these sites for a backlink. Despite this, in the SEO community, there is often discussion about domain authority as. Go to Google Alerts and type in the phrase you want to track. A great tool to help you assess the level of missing links is MOZ’s “Fresh Web Explorer”. Pricing Comparison. 4. Tools like Google Alerts can help you monitor any brand mention or relevant keywords. In fact, BuzzSumo’s keyword search helped me create one of my most successful posts of 2018: The Definitive Guide to Mobile SEO. We’ll get more into how they’re able to accomplish this shortly, but first a little background on the company: Moz (originally called SEOmoz) was founded in 2004 by Rand Fishkin and his mother Gillian. 8/5 Pricing: Agency Analytics offers a free 14-day trial. One big factor in which tool is right for you is obviously pricing and what you get for your monthly subscription. In the template (using templater) it looks like: - dropped yesterday: `=[[{{yesterday}}]]. purposes, thoughts: Fold section of paired links and see only those that are not yet incorporated in body “C”. This step involves collecting data on your competitor set, including their backlink profiles, to help you better understand their link-building strategies. Steps to reproduce. On the main keywords page the linked and unlinked mentions show all references no matter which alias was used: Unlinked mentions showing all alias references. They have a massive index containing almost a billion pages, so the tool is bound to pick up any mentions of your brand. While these unlinked brand name mentions will still help your SEO, you can try to increase their value further by turning them into links. See which tools are worth it in 2023. The idea is to finish up with a list of unlinked mentions in spots where a link would fit naturally for the publisher. As you build up a portfolio of quality backlinks, your rankings should start to climb. This includes building backlinks, acquiring citations and social mentions, and fostering partnerships with authoritative websites. You create an account, connect your brand, and you can start looking for brand mentions. The problem is that occurrences of [[John Doe]] will not show up as unlinked mentions, making it very difficult to get those mentions directed to the note entitled John Tucker Doe. Find references to your company via. These unlinked brand mentions represent an opportunity to secure additional backlinks. They will also be picked up in unlinked mentions. com. Moz did it for you. But if you are on a budget, here are some of the best link-building strategies you can use: Guest Blogging. Another successful approach involves seeking out unlinked brand mentions and requesting that the mention be transformed into a link. Set up alerts for new mentions. Low effort: Find unlinked mentions—and then ask for a link. A survey conducted by Search Engine People shows that only 3 in 10 marketers are making attempts to reclaim unlinked brand mentions on other sites. Unlinked Mentions. As you produce content, ensuring that your pages have optimized elements including titles and meta descriptions is vital for healthy SEO. My personal favorite is SEMrush. They enable you to filter the results list as follows:. Whether you’re optimizing your content to make it more powerful in the eyes of Google, or boosting referral traffic to a clients’ campaign, it’d take some time to sift through alerts and hone in on unlinked mentions manually – especially if your alert is for a broad topic, or if your brand / client is kind of a big deal. Moz Unlinked Mentions. com homepage. Unlinked Brand Mentions. No one likes to lose things. Unlinked paired mentions = files mentioning “C” which are also mentioned (either linked or unlinked) from “C”. Create a Google Alert for your brand name, CEO, and any other. As I mentioned before, you need a tool that will support you. Sometimes, the website gets mentioned in a blog post, but the blogger fails to link back to your site. 4. Way #8: Monitor unlinked mentions. The trick is to keep an eye on these by setting up an unlinked mention alert. You can use a tool like BrandMentions or a simple Google search using your brand name as the search query. UPDATE: IMEC Labs is now being run by Eric Enge and the folks at Stone Temple Consulting (as I was unable to commit enough bandwidth consistently to continue the experiments). The “unlinked mentions” feature searches for your unlinked brand name mentions anywhere on Google. Unlinked Brand Mentions. Manual link building also requires research, as analytics. It’s a full SEO software suite with features to help you with keyword research, on-page optimization, and lots more. Find a website with a Spam Score higher than 30%. cday asc The search engine can then store that info and use it in the context of unlinked mentions around the web in order to help weight rankings of particular sites. Simply set up a Google News alert to find web pages that mention your brand. BuzzStream can go actually go a few steps further, which is one of the reasons why it’s the most-used tool for link building after Google Analytics and Moz. Unlinked mentions are arguably some of the lowest-hanging fruit when it comes to link building. For more ideas on how to monitor your brand in a crisis, check out BuzzSumo’s. Turning unlinked mentions into backlinks. Discover the website’s best-performing pages as. Obviously, you cannot check for keywords but instead, you need to check on brand mentions. Ask your customers to mention your brand on their website or blog, and then kindly ask them to insert a backlink on your brand name. Similar to other tools mentioned, you can see real time updates and results, among websites and social media sites. View ranking changes over time. “BrandName”. Obsidian searches my vault and finds everything unlinked. But the shift towards unlinked mentions as a trust signal was most clearly spelled out by Google’s Gary Illyes, in a keynote at Brighton SEO in September 2017. com -intitle:[your brand] Moz Local Raise your local SEO visibility with complete local SEO management. First, to see the “Link” button, you need to have an Unlinked Mention. Tools like Google Analytics, Moz, and Ahrefs can provide a detailed understanding of your website’s link profile. Obsidian unlinked mentions are backlinks in a note that contain references to the page from another note but you haven't explicitly linked to it. Just as external links are critical for ranking, so are internal links. Maintain your awareness of talk online related to your niche. Producing more brand mentions from online visibility. Backlinks, and/or Show Unlinked Mentions in the context menu. By Antonio Gabrić · November 22, 2022 Backlinks are gold—we all know that. In fact, Moz estimates that off-site SEO-related factors likely carry more than 50% of the ranking factor weight. The person is already familiar with your brand so asking them to add a link to the mention is often enough to win the link. Find out more about how brand mentions play an increasingly important part in that mix. LinkAssistant is link-building software designed specifically for link-builder outreach. cday <= date(2022-07-24) LIMIT 100 SORT file. md like this: [[a | link to a]] Click link in b. openresty301 Moved Permanently. SEMrush Vs. You want to find all the links that will add value. The display of mapped links, backlinks and unlinked mentions below the content area is optional. Find Unlinked Mentions. You can use tools, like Ahrefs, Moz, and Screaming Frog to get this done quickly. How Link Building For SEO Works. It was created by Moz as an indicator of success for your domain. 1. The most significant disadvantage is its price. An example of a company brand: 2. It will help you build a powerful hyperlink information that could enhance your search engine results. Social listening. We have a large client that we've just taken on board for organic search marketing. Link Reclamation. To date, this single piece of content has generated over 3,000 social shares, 398 comments and links from over 470 different domains. If you’ve generated a long list of websites that have branded yet unlinked mentions, check their Moz Domain Authority and Page Authority or Ahrefs Domain Rating to see their website. Step 1: Checking for Unlinked Mentions. You can quickly link it and even read what was in that other file in a small window. Its been a while since Notion unveiled the backlinking feature. This strategy works great for well-known projects that get organic mentions. (You can also use this for your products, e. Not all websites that mentioned your brand would link to you. Off-page SEO is more important than ever since on-page activities cannot solely bring success to your website. Not every unlinked brand mention is worthwhile chasing or is going to be useful for your brand however. Link reclamation is when you actively seek out these unlinked mentions and request that the site owner add a link to your site. Hi Moz community, Seems like Bing already confirmed that they are using link-less mentions for the ranking graph and some SEO experts believe if Google also employing the same in their Algo. A Thought Mention Underlined in a Note Right-click on a Mention in a Note to either link to or activate this Thought. Compare / contrast who links to them with who links to you. Now, by “brand mentions”, we mean all those instances in which the name of your website or company has been featured on third-party posts. Meaning that if you are on the page “Hammerspoon”, and in another note you type the word “Hammerspoon” but don’t make it a link, it will show up in Unlinked Mentions. Moz DataOne of Google’s patents shows that even unlinked mentions are taken into account by their algorithm to calculate the positioning of pages in search results. Real-Time Unlinked Mentions. Moz Pro. Image via Lel4nd on FlickrAdditionally, Moz shows you the same metrics for each page that you already saw for your own page: the Spam Score, PA, and DA. Unlinked Brand Mentions. Moz (MozBar, Open Site. It is strongly suggested that you learn to use advanced operators for this approach and others. This involves finding instances where your brand is. Moz Local Raise your local SEO visibility with complete local SEO management. Monitor Backlinks and Moz provide comprehensive backlink analysis tools that are extremely useful in finding both linked and unlinked. LinkChecker – Best backlink management & monitoring tool. Identify Keywords The first thing you need to do is…With SEMRush, we have all we need to perform an SEO audit. For a brand term like "Cheese Media" I would definitely start with the space since nobody really searches for something like that and you'd easily get that "brand". Now let’s copy-paste the Content URLs (from the Content Explorer export) into Screaming Frog and run it. Expanding the usefulness of unlinked mentions. Once you have identified. md by wrapping the file. In fact, it has an automatic mode that automatically pulls all pages that fit your criteria into. 🎓 TAKE MY FREE NOTE-TAKING COURSE: Link Explorer is a freemium tool that you can use in a limited capacity without having to pay. Expected result Don’t show words in code blocks inside the. STAT SERP tracking and analytics for enterprise SEO experts. To make your searches work, you must discover other terms that will appear on the page where an unlinked. Moz: Social Media Analysis. 5. Find Link Building Opportunities. From your Moz Pro Campaign head to the Links section from the left navigation. Moz is an SEO tool that highlights on-page recommendations, link-building opportunities, keyword metrics, crawl errors, online mentions, and many other factors. Technique #4: Turning unlinked brand mentions into backlinks If you’re looking for a simple way to build high quality links to your site, we recommend that you prioritize this one. Spyfu, AWR Cloud, and DeepCrawl are also worth checking out. By focusing on these pointed strategies, websites can significantly enhance their online visibility and search engine ranking. 2. We mention this primarily to demonstrate that Moz practices what they preach; utilizing SEO to power their inbound marketing strategy. 3. The key is using the right process so that you can scale the campaign as you find success. The idea of linked and unlinked mentions are really useful to see how. This encourages you to reveal heaps of value link building sources so you can expand your traffic to your blog or site. The first step is to start monitoring for mentions of your brand. Ahrefs’ Content Explorer. You can set up email alerts within BuzzSumo to receive email and Slack notifications each time a new backlink is acquired. Yet another fantastic characteristic of Moz Analytics is the link building instrument. Unfortunately, Moz’s tool only goes back four weeks, so this helps you stay consistently on top of your brand and continually finding new backlink opportunities. It’s a quick post to just let you guys know that Moz added a few new features (Link Opportunities) to their OpenSiteExplorer. Go to the file “Foo Bar. My process involves just 4 steps: Step #1 – Search for broken links. Enter the vault you want. Moz Link Explorer; Moz Pro’s flagship feature, Link Explorer, is another. Step 1: Research Use a tool to scan the web for unlinked mentions of your brand. Log into your Ahrefs account and go to ‘Content Explorer. The more search engines are getting signals (even unlinked mentions) that verify that you're an authority in your field, the more your brand will be trusted and rank your pages well on SERPs. If you create a comprehensive resource list, it'll be easy for other bloggers to link to it in their own posts instead of rehashing and curating all that content themselves. Below is an example of an email template I use to help acquire links through unlinked brand mentions. By employing these link building tactics, you can maximize the potential of your online presence, reclaim lost link opportunities, and strengthen your website’s authority through valuable backlinks. Not got the ideal solution, but press Ctrl+H and you should get Find and Replace. If you're in broken link building (and to a lesser extent, a tactic like unlinked mentions), you're offering "visitor experience improvements" to a webmaster or page curator who's dedicated to a particular audience. pdworkman July 20, 2022, 3:36pm 1. To find these earned mentions, head to Google and do a site: search for your brand, product, name, etc. The free version provides limited data, but is still very handy if you. See which Moz SEO solution best meets your business needs. First thing first, look out for the authors of your mentions. Companies like Moz have developed tools like MozBar that use sophisticated analytics algorithms to better understand the quality of the sites that companies can use for linkbuilding opportunities. Add double quotes around your alias if it contains special characters. Finding Unlinked Mentions. I might give that try. Moz is a software company that sells SEO monthly subscription tools to bloggers, developers, SEO agencies and small to large corporations. 3. Find out more about. Es fácil recordar la mayoría de los. You can also set up a notification email. That’s good. First, use a descriptive name for the image file before you upload it to your site. Get instant access to brand mentions across social, news, blogs, videos and more. Good for: SEO link-building, email research, link tracking. Everyone does an SEO audit differently, but at Revenue River we combine a mixture of on-site optimization and a technical evaluation. Usually it just takes a quick contact to get them to create a link! But first,. This link building strategy involves finding pages on other websites that mention your brand or website without actually linking to it, and then requesting a link. STAT SERP tracking and analytics for enterprise SEO experts. Moz is an SEO software that allows you to unlock all kinds of keyword metrics, on-page recommendations, link building opportunities, crawl errors, online mentions of your brand, and many more. Best of all, the site’s clean interface and ease of use mean users are less likely to get overwhelmed. SEMrush vs Moz: Social Media Analysis An unlinked brand mention is when a website mentions you or your business without actually linking to you. – all unlinked brand mention types. Or maybe there’s a tool you love that I didn’t mention here. The list of results will show both linked and unlinked mentions, so you’ll then need to make sure you’ve selected ‘highlight unlinked domains’ and add your website URL into the box. Unlinked mentions are online mentions (citations) of your brand—or anything related to your brand, such as products or company representatives—that do not link back to your site. 02 Use the media monitoring tool. Insert phrases such as “mention of our website”, “reference our site”, or “addition of our web address”. Asking them to update their link with yours. Although Google may give value to a mention even if it is unlinked, links provide a greater amount of search engine optimization (SEO) value. They found an interesting paragraph in the patent: The system determines a count of independent links for the group (step 302). Like this one: These are easy backlink pickings since the person is already talking about you, just need a little bit of an extra incentive to turn it into a proper backlink. Chances are, there are already several websites out there. Keyword Explorer. Here’s one I found for Ahrefs: Unlinked mention for Ahrefs. Then, you can find your unlinked mentions by using the “highlight unlinked domains” detail. With Moz, you can dig deeper into all kinds of data. You need to review these sites for quality; otherwise, you might end up with a Google Penguin penalty. The core elements of a successful, customer-centric remain the same as they always were;. Image source: AgencyAnalytics Ideal for: Freelancers, and teams in a marketing agency and/or SEO agency G2 score: 4. That’s because building quality and relevant backlinks takes time, an excellent nose for a story, perseverance and can be resource intensive. Linkody is a dedicated backlinks monitoring tool with all the features you need to track campaigns. Simplify Reports. Determine Your Target Audience:. Backlinks are one of the most powerful features of Obsidian. Best Free Moz Alternative: Ubersuggest. You can do this by running the following search in Ahrefs’ Web Explorer: [your brand] -outlinkdomain:[yourwebsite]. Export to a . With Moz Pro, one can know the location of the backlinks.