5. A press release is a formal announcement made by a business sharing newsworthy information relating to its latest business development with the media and other interested parties with the aim to generate press coverage. These are 3-4 short paragraphs and a couple of quotes. The type of press release that creates SEO benefit is not the one you syndicate, nor the one that you post on your own website about yourself (psst – your blog should not be made. The page you create for your press release should be SEO-friendly. Backed by the largest community of SEOs on the planet, Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy. Underscoring this, consider that the number of readers who were referred to our site directly from Google has nearly doubled since the start of 2017. The world of SEO continues to change at lightning speed. 1, 2012, after the “death of SEO” had been previously declared after Google’s Florida update in 2003, Panda update. Earned Media. Samuel Edwards. mcskoufis. Find here the entire log of all Wix. The Most Important Factors To Consider For Local SEO In 2017. Start date May 23, 2017; Tags press relase press release seo seo May 23, 2017 #1. Press release distribution has long been recognized as an effective tool for businesses to communicate important news and updates to the media and target audience. Step 4. Press Releases; Research. Use an active voice over passive voice. News releases are still a great tool for connecting with journalists, media outlets, and investors. Air Jordan 6 “Hyper Jade” – Release Date: March 4, 2017 – $140Warren Buffett’s Business Wire Awarded Patent For Press Release SEO. And then came the abuse. Generally, press releases are shown on 0 PR pages, so probably doesn't help very much towards page rank. Even if Google does pass value to anchor text links in press releases, press releases have a very short shelf life. Young Cop) is a 2017 South Korean action comedy film directed by Jason Kim (Kim Ju-hwan) and starring Park Seo-joon and Kang Ha-neul. Reply. October 5th, 2018. Mr. Mobile search traffic represents "only" 55. 95 for a single press release, EIN Presswire is one of the most affordable PR distribution services in the market. Step 3: Under the ‘SEO’ tab, locate the ‘Link Building’ section. They should understand their audience, their avatar in order to deliver the kind of content that can convert into clients and rank. "Robert". 4: Craft a Punchy Elevator Pitch. What are the SEO trends in 2017 – the rules are changing constantly and we need to be aware of the new techniques we need to apply in our work. , a global digital marketing firm providing search engine optimization, pay-per-click, social media marketing, SEO-friendly web architecture, and SEO tools and education. By analyzing key metrics, it becomes possible to assess the effectiveness of press releases in enhancing search engine optimization efforts. News releases (or press releases) were once printed documents that were mailed from a company or a company’s public relations agency to. To get links to their site, and 2. For more information watch out the slides on benefits of Press release. The structure of a press release doesn’t deviate all that much, as you’ll see from our downloadable template. By viewing our content, you are accepting the use of cookies. Using Online Press Releases for SEO By Brandi Lewis April 15, 2017 April 15, 2017 Writing and Speaking A great way to gain back links, exposure and credibility is through online pr announcements. Like everything used to boost SEO success, press release links started out well. g. Do press releases need SEO? Yes, press releases are categorised as off-page SEO practices to boost the organic traffic to your webpage and increase brand visibility. Money. Discover the English Audiobook at Audible. 79% of all traffic from mobile. That said, press releases are still a powerful SEO tool when. SEO Bits & Pieces 8th December 2017. One of the most important SEO strategies to use in 2017 is content marketing. SEO Market - Insights: Dec 14, 2022 (The Expresswire) -- The "SEO Market" 2022-2029 Research Report provides qualitative and quantitative insights into the. One way to diversify SEO and increase website traffic is through press releases. Their text-only format makes them pretty boring to read. Try to make your press release as descriptive as possible. SEO Reality. Money Matters. Experts use this strategy for their website SEO so they need to know How to Use Press Releases for SEO. Only true for e-commerce companies. Marketers have historically used press releases as a way to generate backlinks, draw traffic, and improve search rankings. Press Releases; SEO Consulting; SEO Link Building; Business Listings; Content Creation; Online Reputation; Google Submission; Private Blog Networks; Web Design. 9 million in USA will be mobile phone users in 2017. Since press releases should be kept between 400-600 words, this means 2-3 links of anchor text for the entire press release. Till date, all we can think of when we say good SEO is getting quality backlinks from a search engine optimized press release, but to do this well one must know how to write a press release. Performance, Reporting, and Metrics. For decades, this method of disseminating company news has been utilized successfully. So I think it will help you to know, What Is the Use of Press Release Submission in SEO. Google releases Google Hummingbird,. 1. 3. Proofread before publishing. In 2016, she obtained her Digital Strategy in Building Brand's certificate from Vega School. For shorter press releases, break them up into bullet points. What you may not realise is that practicing. To optimize your press releases for SEO, you need to choose relevant keywords that reflect your topic, industry, and value proposition. Write a press release headline that stands out. As technology caught up, companies gained a new reason to send press releases. By Anthony Hughes Writing and Speaking 0 Comments. Format dari press release jenis ini juga tidak mesti memenuhi kaidah 5W (What, Where, When, Who, atau. Google’s New Guidelines for Press Releases. They were relatively easy to create, plentiful, cheap, and yet they packed a powerful boost to your domain authority when you submitted and published one. Here's how to write a press release, like the one above, step-by-step. A. As search volume exploded, Toronto SEO agencies began embracing the. Google makes money off of their paid ads. Valheim Genshin Impact Minecraft Pokimane Halo Infinite Call of Duty: Warzone Path of Exile Hollow Knight: Silksong Escape from Tarkov Watch Dogs: Legion. A recent article quotes Matt Cutts of Google. eReleases. But the changes we've seen to this point are nothing compared to what's coming next. Voice search will influence features in Google and Amazon results. which commentators consider game-changing in that it completely destroyed the value of 1990s SEO tactics and ushered in a new era of search engine optimization. SEO Strategies for Your Press Releases L. If there’s one thing that gets me riled up, it’s SEO marketeers proclaiming that backlinks earned through press releases have zero SEO benefit. Products. If you want to reach more of your target audience with press releases, start with a newsworthy event. If you do not select a country we will assume. Press Release distribution has also. Read on to hear four great tips for optimizing your press release for SEO. Test and improve page speed. This article explores the relationship between press releases and SEO, common mistakes companies do and provides tips and guidelines for creating a winning press release. This, I’m afraid to say, shows they probably don’t understand the PR world anywhere near as well as they understand the SEO world. Press release examples. As with the optimized content for websites, the press releases we write for CyberMark clients incorporate keyword research, keyword integration and hyperlinks. So that’s your crash course on how to optimize a press release for SEO. Control Your Story. In 2020, press releases Google SEO are no longer relevant for receiving a large number of backlinks. This is where you also place links to your social media channels. location-based. New York, New York-- (Newsfile Corp. Press releases will continue to be written for the same reason they were written five years, 50 years, or even 100 years ago: to get in front of audiences with. Press release SEO is only as effective as its targeting. A press release is an official statement delivered to members of the news media for the purpose of providing information, creating an official statement, or making an announcement directed for public release. Press releases are a fundamental marketing tactic that's evolved over time. Utilizing Online Press Releases for SEO. 2003:. Press Releases are still relevant and probably will be for a long time to come, not only for search engine optimization, but for marketing, in general. Your press release must fall into the right hands; spend some time researching your industry keywords so your target audience can find you. press release includes a Great Headline and Images. Final Thoughts. 7 SEO Trends that will help. THE MOST COMPREHENSIVE AND ADVANCED GUIDE TO LEARNING SEO IN 2017 Bulletproof SEO information from an INDUSTRY PROFESSIONAL to help guide your through the perilous waters of online marketing. Press Release SEO has been one of the most popular topics to attract Google search traffic here on Online Marketing Blog. 13. Add your source, quotes and other details of moderate to least importance to the body and closing. Click on the ‘Link Building Tool’ feature below. Release Date: February 25 Price: $170. A US court has instructed Google to pay no heed to the Canadian Supreme Court's recent edict we covered a while ago: Canada Orders Global Google De. Since press releases should be kept between 400-600 words, this means 2-3 links of anchor text for the entire press release. Since a standard press release is 300-400 words long, it’s important to include the important details in the first half of your story. Here’s how to write a solid press release that includes all the information you’ll need: 1. In the old days when the dinosaurs roamed the Earth, there was a thing called a press release. Actually, Dave, news releases can provide some of the best search engine optimization (SEO) for your Web site or blog – and in many cases, distribution is free. 1-630-590-7738. SEO. I started my career in Digital Marketing with Corporate Infocom Pvt Ltd and I am currently working with EMIAC Technologies. A great press release even has SEO in mind during creation. Read this brief 8-page guide to understand the following: How press releases boost SEO Writing press releases for SEO The pros and cons of a press release SEO strategy Using press releases in your SEO efforts Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our. The oldest saying in the SEO book is probably “content is KING”. There are some 5 elements of press release which are. search engine rank. What you may not know is that practicing good SEO is just as essential for your press releases as it is for the rest of your online communications. If you are concerned and the press release is for visitors only, you can nofollow links from press release to your site. Some of the bloggers and site owners don’t consider press release as an essential task of SEO. Additionally, press releases can help build brand awareness and create a positive image for your company. Earned media, or earned content, is any material written about you or your business that you haven't paid for or created yourself. China Ten-year-old boy successfully crossed the Qiongzhou Strait. Voice search is gaining momentum with the continued rise of mobile search trends, going from statistical zero to 10% of overall search volume globally in 2015. All it takes to succeed is getting a lot of links. 10 minute read Written by Kent Campbell Updated October 26, 2023 An SEO press release often ranks well quickly for reputation management purposes but. Read this brief 8-page guide to understand the following: How press releases boost SEO Writing press releases for SEO The pros and cons of a press release SEO strategy Using press releases in your SEO efforts Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context. PRESS RELEASE SEO 8 When there are two or more common ways of saying a word or phrase that is central to your press release (e. However, despite popular belief that press releases help your SEO, they actually don't help as much as you think. Unlike the first two methods of getting to the top of Google, SEO is a long term strategy. Try to incorporate these keywords into the title or the first couple of paragraphs as a priority. Press release provides more indirect values than direct values for you SEO. Content: Introduction Elements of Press Release Results & Benfits Sample Sites Queires?. Press release submission is an important part of SEO and can be a great way to get your business noticed. There are many free press release submission sites that provide dofollow backlinks to your website which is very helpful in. Fantagio (Korean: 판타지오) is a South Korean entertainment company that operates as a record label, talent training and management agency, as well as movie and K-drama production company. Sites that syndicate your release usually take them down after a certain amount of time. Using high-quality images and videos to accompany your press release is a great way to increase visibility. A (Brief) History of Press Releases for SEO. Insert Keywords. 69. Think like a journalist: Answer the 5 W’s. Cision PRWeb impacts customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers. Press Release SEO: The Value of It to Search Engine Optimization. 5 x 0. com versions, including release notes for all updates. Underscoring this, consider. Page Rank. However, its impact on search engine optimization (SEO) is often overlooked. Reply Delete. Include Multimedia. Written in the third person your SEO PR should have the initial 250 words which must be able to answer the five-W of journalism. The role of SEO in your press release. Customer usage and expectations, not to mention Google’s algorithm updates, keep us marketers continuously making adjustments. PRNewswire. Press releases are also considered a primary source, meaning they are original informants for information. A good Press Release should be short but Attention-catching, meaning it should be interesting, solution savvy, and valuable to the readers. 112. S. Here’s what Google spokesman John Muller said about this: IGuestBlog. Google confirms a core algorithm update, the December 2020 Core Update, is rolled out on December 3, 2020. By Brandi Lewis April 15, 2017 April 15, 2017 Writing and Speaking. SEO Myth. It makes the text. Start with an attention-grabbing title. SEO benefits: Press release sites can help to improve your search engine rankings by providing valuable backlinks to your website. The original update hit the United States in July 2014. Learn SEO strategies to rank at the top of Google with SEO 2017 EXPANDED & UPDATED - JUNE, 2017 No matter your background, SEO 2017 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers with SEO. Share on Facebook Share. com. SEO Reality. Tell them who to contact (and how). SEO benefits: Press release sites can help to improve your search engine rankings by providing valuable backlinks to your. Machine learning and AI was an undeniable force in 2016. Do Press Releases Still Have SEO Significance? Press Releases. How can press releases boost your SEO? A press release can contribute to your SEO score both directly and indirectly. Comment. The expanse of organic search is no exception in the field of marketing, which continues to grow on a yearly basis. Optimizing your content starts with asking the big six: Who, What, Where, Why, When, and How. The active. An Indian remake titled Saakini Daakini was released on 16 September 2022. Power Up Your PR and SEO Efforts in 2017. This can be done by creating high-quality content that will contain not only the main keywords but also the secondary keyword phrase, which helps the release stand out from the many others. com. Press releases should be written in a professional tone and include accurate information and facts. Here’s what your business can do to optimize press. Meaning, if we send off a press release to a news outlet or a reporter, we’d like to net a third party piece written in a journalistic manner regarding the. However, if the press release itself gets listed high in the SERP's, it can create excellent exposure for a website. com: Desktop search traffic represents 71% of all traffic from desktop. Allow me to dig deeper, specifically on press releases. . 2. By Melissa Hoffmann. Optimizing your press release always starts with adding keywords. Focus on the Benefits for Readers. Only true for e-commerce companies. While some of the updates focused on the paid side (removal of right column ads, expanded text ads, responsive display ads, etc. We're no longer in the "early stages" of a new era of search -- we're here, now, witnessing new trends and best practices unfold in real time. 2 Add a summary that gives a clear overview. Get My Business a Press Release or Online Article SEO Package. Google's major local algorithm update, dubbed "Pigeon", expanded to the United Kingdom, Canada, and Australia. The long answer: Press release SEO has evolved dramatically over the last few years. But Press release services are useful for getting brand visibility to viewers. This can be done by creating high-quality content that will. • Justify investment with Web analytics: – If a press release also includes links to interesting, related content, then it can drive traffic to a website. Thus, press release submission sites are basic considerations of all professional bloggers. Now, it’s become an industry staple that no. If you want your content to rank, I suggest aiming for a minimum length of 1,200 words for standard blog posts, and 2,000 words+ for evergreen content. Use the inverted pyramid structure so that both your human readers and the search engines know what your story is about right away. However, these same percentages should also make us reflect. April 15, 2017. Press Releases follow this line of events: Event Happens > Press Release is Written > Press Release is Distributed to News Publishers > News Publishers Pick Up the Press Release > News is PublishedPress releases are an important element for any marketing strategy, but it won’t amount to anything fruitful for your business if it only reaches a small number of consumers. According to web analysts and SEO experts, optimizing your on-page content around target keywords is the most effective SEO strategy for ranking highly on SERPs. What Are the SEO Benefits of a Press Release? Simply put: the biggest SEO benefit of a press release is indirect value! In today’s SEO world, press releases will provide more. 112. Since then, he has starred in television series Master's Sun (2013), High School King of Savvy (2014), Hello Monster. Those tips for press release in SEO can be briefed in words such as deciding the angle or the context of the press release content. New York, New York-- (Newsfile Corp. Staying Power. Enterprise SEO; Local SEO; On-Page SEO; B2B SEO Agency; Ad Creation & Managment. Since its humble beginnings in 2004, this is where SEO happens. Posted On 14 Jul 2017; By SEO and Link Building Blog; In SEO and Link Building;. She would master her press release, Newsclip, and newsletter skills for their biggest client, Essential Hardware Group - focusing on B2B content. Free trial available!October 3, 2017. Control Your Story. To help us insure we adhere to various privacy regulations, please select your country/region of residence. TIP: an ideal press release size is 300-400 words. 6. Premium Explore Gaming. Message Too Old, No Replies. Releases are sent to Google News and 80 news sites including FOX/CBS/ABC/ NBC, as well as being SEO optimized. These are the top press release SEO strategies and how to optimize a press release for SEO. . Start date May 23, 2017; Tags press relase press release seo seo May 23, 2017 #1. Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. For the next 114 years, the press release has continued to. By the end of 2017, "local SEO" will represent a wide variety of organic and paid opportunities, each with their own unique costs and benefits. Start date Dec 28, 2017; Tags black hat seo press release Effect of Press Release on Ranking Positive Votes: 2 100. It literally puts the “public” back into public relations by enabling PR professionals to manage communications directly to the public as well as indirectly through the press. 17. Some sites delete them after 90-180 days. Thanks to the Internet, press releases can be conducted on a digital platform and contribute positively to the SEO effort for a website. Remember—press releases should be easy to read and concise, not exceeding 400 words. Though there are lot more ways to get the business SEO thing right, if we. While some SEO techniques have been used for several years, there will be many new ones that you have to pay attention to. Aug 9, 2017 Messages 2,398 Reaction score 2,770. PRLeap. Their press release led to many interviews and stories that touch on sensitive racial preference issues in the dating marketplace. This is the third core algorithm update of the calendar year. 2017 is now here and a lot of SEO practitioners are getting curious once again for the trend that is bound to shape the SEO landscape not only in 2017 but. A good example of a website that still sees desktop search as its main source of search traffic is Tripadvisor. When crafting a press release, you want to ensure you’re getting the right message across to readers early in the copy. 2016 was a seismic year for the world of SEO. Pigeon Expands (UK, CA, AU) — December 22, 2014. Customs and Border Protection today released monthly operational statistics for October 2023, which show an overall decrease in migrant encounters along the southwest border, even as we continue to see the largest displacement of individuals globally since World War II. One of the ways I have tried in the past is using online press releases. NEW YORK, Nov. Dimensions : 5. PR Roundup: WeWork Dives, Disney+ Cost Increase, Newsjacking Out; Press releases are a fundamental marketing tactic that's evolved over time. Do Press Releases still work in 2021? Thread starter randybishop; Start date Jun 16, 2021; Jun 16, 2021 #1. Press releases should be created any time an organization wants media attention for a major event. Each local health jurisdiction awardee shall receive $750,000 in funding over three consecutive fiscal years from June 1, 2020 to June 30, 2022. But there are different ways of hosting a press release, and you’ll want to decide on this before getting to the actual writing. This means that for a 400-word press release, your primary keyword should appear around 4-8 times, depending on context and readability. Try to put your most valuable information at the front of the headline to maximize impact. Full list of future releases. Do your research and find the keywords relevant to your field. Langkah awal yang harus dilakukan adalah menetapkan topik press releases teman. UPCOMING JORDAN RELEASE DATES. Follow @nicekicks and @nicekicksnotify to get the latest breaking news of Jordan releases. According to Quey, SEO in 2017 will continue to put more bearing on user activity on a site. If the content falls short, so will the SERP rankings. The importance of a quality press release in SEO. g. It should be concise yet informative and quickly capture the reader’s attention. In this article, we will uncover the secrets to creating a press release that not only grabs the attention of journalists but also ranks high in search engine results. . Header. SEO / What is SEO 6 Tips to Make Your Press Release SEO Friendly in 2023 Semrush Team Sep 19, 2023 12 min read TABLE OF CONTENTS Marketers have historically used press releases as a way to generate backlinks, draw traffic, and improve search rankings. The Moz Blog. A press release enables your website to provide updates, news, and events pertaining to your business. Effective press release SEO focuses on quality, rather that quantity. According to Cision’s 2022 State of the Media report, articles with images garner six times more engagement, while articles with a video are three times more engaging. Press release jenis ini berkaitan dengan event yang sedang terjadi. Our Press Release Distribution Customers Have Had Their Press Releases Syndicated. Press Release. As you may have imagined, there’s a lot more to it – but that’s the basics. 2017 was the challenging year for the marketing professionals who wished to stay on top of digital strategy. March 4, 2017 Price: $190. . Phoenix, Arizona (PRWEB) March 23, 2017 -- Vertical Measures announces the release of an in-depth perspective on the future of SEO trends in 2017, containing expert predictions from Julie Joyce, Eric Enge, and more. com. The sites listed here are also known to cache your press release indefinitely. 21 Bn during 2022-2030, accelerating at a CAGR of 3%. 2. The list of books on Search Engine Optimization or “SEO” has summaries, ratings, and direct links to Amazon. Do you want to learn an SEO strategy that works? SEO where you can build authoritative links that will catapult you to the top of the SERPs without risk of a Google slap or penalty? Pure White-Hat SEO strategy where you can sleep at night AND build traffic-busting websites. Those kinds of press release are just another form of crappy, thin, spammy content. CHICAGO – Researchers have found an imbalance in the brain chemistry of young people addicted to smartphones and the internet, according to a study presented today at the annual meeting of the Radiological Society of North America (RSNA). As a leader in the outpatient surgery community, Belmont/Harlem Surgery Center (BHSC) is continually searching for innovative and efficient ways to benefit patient and physician needs. Using too many links makes. Item Weight : 11. Boost your visibility and reach with these tips. This was a piece of paper either handed out or mailed that told the public about a company, a government office, or even a church’s recent events and. PR Distribution™ was named one of the Best SEO Tools. The best way to learn is through experience; the second-best way to learn is from the experience of others. Press releases were once the golden strategy for SEO. Research what your competitors are doing, and do it better. by Kent Mauresmo. 16. The drama slated for eight episodes with 1970s Daegu as the backdrop. 9 million in USA will be mobile phone users in 2017. This algorithm update made it so that smaller businesses that are. The title and meta description tags remain of great importance. Matt Edstrom, Head of Marketing of BioClarity, said:Posted on February 14, 2017 March 22, 2017 by Excellence SEO What is Press/News Release? A News discharge is just a written communication to the news media to declare anything that’s claimed to be news worthy, the primary idea is to attract favourable media reports that will bring positive marketing for services and merchandises mentioned in. When writing the body copy of your press release, include keywords that are relevant to your business. When designing your site think about tablet and mobile platforms first. Top 10 Free Press Release Submission Sites List 2017 Education. As it’s aimed at the public, you should avoid industry-related jargon. Enable you to get additional exposure on the internet and also other search engines like yahoo: A good SEO press release should support the main keyword. ChatGPT and SEO: What Is All the Fuss in the Search Engine Optimization Community? Press Release SEO Guide; SEO Benefits of Guest Posting; SEO Statistics 2022-2023, SEO Facts and SEO Trends from 2017-2018; AWS Alternatives for Amazon EC2 Web Services; LSI Keyword Research with Semantic IntentA good press release should contain well-written, engaging content relevant to the discussed topic. 5 must-do technical SEO audit items in 2017 by Aleyda Solis, published on 6/22/2017. Air Jordan 1 High “RE2PECT” – Release Date: December 13, 2017 – $160. 87% by 2030 - 10 months ago Lubricants Market is forecast to grow by $156. Using too many links makes the press release seem spammy and gives search engines a reason to penalize or block it from SERPs. July 14th, 2017. Underscoring this, consider that the number of readers who were referred to our site directly from Google has nearly doubled since the start of 2017. How it Impacts SEO in 2017 Experts believe that SEO is very much alive and kicking, although the fate of black-hat tactics such as keyword stuffing or spam incoming link building has been sealed. So while you might benefit from some short-term wins, using press releases as part of your SEO strategy isn't the most. September 25, 2015 March 8, 2017 / Brian Dunn. There are a number of SEO benefits in relation to publishing a press release. SEO Press Release Templates. They serve as an overview of the page and provide consumers with information to help them decide whether to click on a link or pass it over. Because of the way that press releases have changed, and because of how search engines now rank online content, many. 5 billion, a 21% year-over-year increase. com?,. Include the keyword in the anchor text of at least one link to your site. press-release-seo-in-2017 07/09/2019. htm Radiological Society of North America. In other words: neglect SEO at your own risk. It was serialized in Kodansha's Weekly Shōnen Magazine from February 2014 to April 2018, with its chapters collected in. However, despite popular. Yet despite its popularity, digital marketers don’t allocate a big part of their budget to content marketing. We aren’t. Despite the discussions all over the internet, a press release can still have SEO value and be part of your SEO strategy. by Robynn Farrell. Simplifying this definition of press release gives four key phrases. 79% of all traffic from mobile. 1. See more ideas about press release, press release distribution, pressing. 1 Choose your keywords wisely. THE MOST COMPREHENSIVE AND ADVANCED GUIDE TO LEARNING SEO IN 2017 Bulletproof SEO information from an INDUSTRY PROFESSIONAL to help guide. - November 23, 2023) - WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of the securities of Brainstorm Cell Therapeutics Inc. ” Here we are – a little more than 8 months later – and it appears that my article needs to be updated. Press Release Distributed. Keywords are the bedrock of SEO: press releases are no different. May 23, 2023.