Test ahrefs tool. The technology behind Ahrefs’ Blog Post Ideas Generator Ahrefs’ Blog Post Ideas Generator uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human. Test ahrefs tool

 
 The technology behind Ahrefs’ Blog Post Ideas Generator Ahrefs’ Blog Post Ideas Generator uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate humanTest ahrefs tool At $39/month, SpyFu costs much less than Ahrefs

34K. Inbuilt filters, in every report — Analyze the data you care about, and nothing else. Like Ahrefs, Semrush is a platform created by SEO professionals for SEO professionals, thus ensuring the quality of the tools, their correct functioning and the achievement of short-term results. So, to help you avoid the traps, I curated a list of my top 6x Semrush alternatives. Ahrefs is an all-in-one marketing tool. In SEO, Ahrefs is one of the best tools to do keyword research, competitor analysis, and much more. The key factor that makes Ahrefs stand out is data quality. Check for 100+ SEO issues. Ahrefs also offers many useful tools for SEO. Kris. Customer support is an integral part of any service. Search Engine Optimization Explained. Ahrefs featuresGoogle Ads Mobile App. Focuses mostly on link management and metrics; Costs more than other SEO and keyword research tools; Features a short, paid trial period; Ahrefs cost: Ahrefs offers plans from $99-$999 per month. Subscribe to your target’s mailing list. Google Search Console Tool 3. Keyword research, backlink audit, rank tracking, competitor analysis. Today, I'll show you how you can use it to your advantage (and start getting better SEO results). In short, both Ahrefs and Semrush offer comparable data and features for performing domain analytics, but Ahrefs’ comes with a significantly steeper price tag. Rank Tracker for unlimited keyword tracking. 1. Serves as anchor text for image links. With the world's biggest index of live backlinks (over 15 trillion), Ahrefs Backlink Checker will show you the most complete. Our certification course is currently in beta. 53K. Content gap 2. The 9 best rank trackers. Ahrefs users can use Site Audit to analyze websites and find both technical SEO and on-page SEO issues. Find and fix technical SEO errors. Rank Tracker lets you monitor your Google rankings on desktop and mobile across 190 countries. Data Studio. Improves accessibility. It’s the third most active crawler after Google’s and Bing's, visiting over 8 billion web pages every 24 hours and updating its index every 15–30 minutes. Ahrefs and Semrush both enable you to free trial before devoting to their plans. Any business, big or small, will be able to get some SEO out of either tool. Even many people even say that if Google's bot is No. Check out the free versions of their link building, keyword research, and SERP insights tools to get a better idea if Ahrefs is the right fit for you. Sitechecker — Best for entry-level business owners and in-house marketers. Enterprise plan holders get all the features in other Ahrefs plans plus advanced features including SSO, API, Directory listings, pay by invoice instead of credit card and team management tools. To do this, start by heading to Site Audit, click on + New project, and allow Ahrefs to authorize your account. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. Ahrefs Webmaster Tools (AWT) is a tool that monitors the SEO health and SEO performance of your website. Ahrefs is another top SEO tool on the market with a comprehensive toolkit. Google Data Studio lets you merge data from varying sources, such as Google Search. Google Search Console (GSC) is another SEO tool on our list. According to this link building survey, links can cost as much as $83+ each. Once you’ve created a free account and imported your projects from Google Search Console (GSC), AWT will automatically run a comprehensive crawl of. This is available for users on all plans. From keyword research and monitoring to backlink analysis and competitor insights. ”. Ahrefs Webmaster Tools is a free tool that allows you to monitor your website’s SEO health and performance. Brought to you by WordStream, supported by Google. To check a single page’s schema markup, you can use the Schema Validator or Google’s Rich Results Test tool. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. No phone support: Ahrefs does not offer phone support. As a general rule of thumb, it’s worth redesigning your website every 4-5 years—or at least making a few significant design updates to keep things fresh. However, SEMrush packs more tools into the screen and you can access plenty of customer support resources right from the dashboard. This use case can significantly streamline tasks that involve rewriting content, such. AhrefsThe URL Inspection tool is a diagnostic tool found in the Google Search Console that offers you insight into Google’s indexed version of your web page and allows you to test the URLs live and view the rendered version of the page, among other things. If you’re an agency, there are better alternatives. An SEO score is a metric given by an SEO tool to give you an idea about the health of your website regarding SEO. Note:. On the other hand, Semrush comes with a free version. Content Explorer — This potent tool finds the most popular content on any topic for you. This tool helps developers brainstorm and explore unique, catchy, and memorable. After alot of testing and comparing SEMRush and Ahrefs came on top, with for us Ahrefs a bit better. New project setup is easy. Google Analytics Tool 2. As a practical user, it helped us. 1. The Ahrefs “ Website Authority Checker ” is a free tool for finding out your domain’s authority. , the buyer’s journey. Vendor Response. Find low-competition keywords. a3 Lazy Load. Number of linking websites. Site audits for websites with a large number of pages can take really long. Ahrefs Pricing . It’s called Ahrefs Webmaster Tools. According to my tests (check out the results in this case study above), the best backlink checker is Aherf, followed by SEO Spyglass and Semrush. (@spyfu responded quickly and working to resolve). Advanced Web Ranking for reporting. — Gary 鯨理/경리 Illyes (so official, trust me) (@methode) July 21, 2021. Through our videos, you'll learn how to grow organic traffic on Googl. Google. And a couple of updates for Enterprise users – we just released an endpoint for the Matching terms report. If you want to track changes in organic rankings, use Google Search Console or a rank tracking tool like Ahrefs’ Rank Tracker. This traffic estimate data is exclusive to our SERP Checker. When the cache from the test environment is active, the robots. 8. This data comes from our database of ~500 million keywords (updated monthly). And a couple of updates for Enterprise users – we just released an endpoint for the Matching terms report. The Keyword Difficulty score is based on a weighted average of the number of referring domains to the top 10 search results. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. When deciding on which dashboard to use, consider what you value in the user interface, and test out both. This bot can crawl any website unless. The best free keyword research tools Moz Keyword Explorer for the best all-around free SEO keyword research tool Google Keyword Planner for researching paid. . 33/hour (+ retainer), freelancers cost $68/hour (+ retainer), and an in-house SEO specialist costs $71K/year (in the U. Ahrefs Keyword Generator. 50 for one day. It also allows you to submit individual pages to Google. Fully & instant access ahrefs seo tool once payment made. Jeder sollte verschiedene SEO-Tests durchführen, je nach den individuellen SEO-Zielen. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. Unlike Moz, SEMrush and Ahrefs, Mangools doesn’t have its own link index. You can see analytics from the dashboard, including search engine rankings to domain ratings, referring domains, and backlinks. are unbelievable. Enable this, and images outside the viewport (visible area on the screen) won’t get loaded until they become visible upon scrolling. Keyword Difficulty (KD) is an SEO metric that estimates how hard it would be to rank on the first page of Google for a given keyword. There are many tools you can use for testing and monitoring. . In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more). Websites send out regular newsletters using email marketing automation tools to make the process easier. Ahrefs' Rapid-fire Product Updates: April 2023. Start course. If you click the box for “Core Web Vitals” it will select all the metrics. Semrush Site Audit — Best for large-scale enterprises. Find keywords with traffic potential. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. Here are some of our favorite ChatGPT use cases for SEO that we have found at Ahrefs. David Stein, VP of Content and SEO, Wunderman Thompson. Learn How To Find Powerful Expired Domains Step By Step. But this functionality goes beyond mere keyword suggestions, it also touches on relevant keyword. Find out what’s holding your website back from ranking. 3. 3. In short, Ahrefs is a suite of tools that help you optimize your website for search engines. Tools. You don't have to be an SEO pro to rank higher and get more traffic. Ahrefs They don’t have any free subscription trials, but site owners are offered free limited access to the Site Explorer and Site Audit tools. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. Ahrefs, Moz and Semrush aim to accomplish the same things at a high level, but you’d be hard-pressed to find an SEO professional who doesn’t have strong opinions on each tool’s ability to do so. Connect your Google Search Console to switch your Dashboard mode between Ahrefs data & GSC data. Ahrefs Advanced Plan. SEMrush. There are many tools you can use for testing and monitoring. after 1 y all signals had time to pass on from A to B. Compared to GSC, it monitors more SEO issues (explains how to fix them too) and offers more data on backlinks and keywords. Switched to @spyfu but their keyword research tool was down. I recommend you to first took a free test after that pick the tool which is most ideal for you. Request indexing for your homepage. You can still use the Mobile-Friendly Test tool for now, but Google has announced it is shutting down in December 2023. Create and submit a sitemap. Based on my. Data Studio. Ahrefs is an all-in-one SEO platform that allows a marketing specialist to analyze large amounts of click data. Rich snippets (also known as rich results) are search results pulled from code called schema markup. Analyse your website for common technical SEO issues and optimisation best practices. In Batch Analysis Express, copy and paste the list of URLs and you will extract the link metrics. Winner: Tie. KWFinder by Mangools is a keyword research tool that will help you find & analyze any keywords that you should rank for. Once you know which pages on the SERPs get the most traffic, you can analyze them in Site Explorer to replicate their success. To make your navigation more effective, use split-testing tools like Optimizely or VWO to create variants of your navigation and identify areas for improvement. [Score: 2-1 in favor of Semrush] EXCLUSIVE OFFER. When you first start using Ahrefs, it’s easy to get caught up in checking rankings and keywords, but it’s also important to note that your website could be at risk if you have poor DR scores. The 4 tools are. If Google ranks multiple URLs for a keyword, that can be a sign of a cannibalization issue. Majestic and Ahrefs are VERY different tools. after 1 y all signals had time to pass on from A to B. 2. 1. 9. To get the full version of Semrush you need to pay. 3. 2. the Google Keyword Planner. Option 5. Ahrefs Webmaster Tools. It features data straight from Google, so many SEOs believe it’s the most accurate source for some metrics, such as. Testing The 12 Fastest WordPress Hosting Providers. Learn how to use Ahrefs' SEO tools and reports to improve SEO and get more organic traffic. txt Checker - New. You can start using Serpstat for free and test out. SpyFu cannot compete with Ahrefs when it comes to content research and backlink monitoring, for example. Ahrefs users can use Site Audit to analyze websites and find both technical SEO and on-page SEO issues. The Ahrefs Certification Course will teach you how to use Ahrefs’ tools, data, and SEO metrics to improve SEO for your website. You’ll also see volume, the competition, and even seasonal trends for each keyword with the help of website analytics. As is the case with Ahrefs’ backlink analytics tool, Semrush has had more time perfecting its Site Audit tool and hence does a better job at identifying critical on-site errors that are hurting your site’s search visibility. Ahrefs is a popular SEO toolset that provides a range of features for analyzing websites and improving their search engine rankings. When using this vs SEMrush’s Keyword Overview, I actually usually find myself preferring the Ahrefs tool because of the cleaner UX. Compared to Semrush’s keyword tool, Ahrefs lacks the more complex tools and insights, and isn’t as accurate as Semrush. After using SEMRush and Moz and my new favorite tool Ahrefs, I will say leave moz, leave semrush. The downside, however, is its complexity – it can be a handful to navigate. Having decided to audit one of my sites for internal linking patterns, I decided to give two different tools a test – Screaming Frog‘s free software (downloadable and free); The Site Audit tool by Ahrefs (online and paid). Semrush – Best Ahrefs alternative overall. And for a. To do this, we can use two of Ahrefs’ core metrics: Keyword Difficulty and Traffic Potential. Discover how to do keyword research and find the right keywords for your campaign. Testen der Auswirkungen von Änderungen am Titel-Tag auf die CTR von E‑Commerce-Produkt- oder Kategorieseiten. Ahrefs’ Paragraph Generator can be utilized to quickly generate engaging and informative paragraphs for various types of content. Probiere den kostenlosen Ahrefs Traffic Checker aus. Ahrefs for keyword analysis. The Ahrefs dashboard is overall less cluttered than SEMrush. Enter any broad topic into Keywords Explorer to see thousands of relevant keyword ideas in seconds. The first way is to set a Keyword difficulty (KD) filter. The generated text combines both the model's learned information and its understanding of the input. Ahrefs offers multiple tools including Rank Tracker, in four packages pegged at four price levels: Lite ($99/month) – create 5 projects and track 500 keywords with updates every 7 days. To save effort, and given that we have a list of compiled URLs, we can use Express Batch Analysis, a utility that is found in the last section of the Ahrefs general menu, generically called “Tools”. SEMrush is one of the best Ahrefs alternatives and also my favorite SEO tool. Create a set of test pages such as those from the Top Pages report in Site Explorer. Seed keywords are the starting point of your keyword research process. It helps you identify valuable backlink opportunities, assess your link profile’s health, and gain insights into your competitors’ strategies. You enter your list of keywords then hit the magnifying glass search button:If you want to check out the Ahrefs tool before you invest in it, there’s a trial plan. Find relevant keywords from our database of over 8 billion queries. 1. Powered by industry-leading link data. Ahrefs’ SEO Title Generator can assist in optimizing titles for better search engine visibility. Go to Organic Keywords. This makes Semrush is a better option than Ahrefs if you want to test an SEO tool before using it; If you pay upfront for a year, then you will get a 16% discount on Semrush. There are two ways to find low-competition keywords in Keywords Explorer. The. Annual subscriptions starting at $82/month (personal) and $832/month (agency. Winner: Semrush. Aside from that, Ahrefs has 4 plans to suit all types of businesses. Google Rich Results Test Tool 9. Ahrefs: SEO Keyword Tool. com is well optimized for mobile and tablet devices. From keyword research to domain comparison, experience the dynamic array of features that make Ahrefs a leader in the SEO tools market. The bottom tier Pro plan starts at around $120 per month, although you can. Ahrefs Keyword Explorer offers a trial pack of 7 days for $7 with its full functionality, for such a tool $7 is worth paying the price. This grants you access to Ahrefs for 7 days and costs $7. Never run out of content ideas again. e. You should see a Yoast SEO box. Tracking performance and tweaking based on data. The 7 best Ahrefs alternatives – summary. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. Limited Local SEO Data: Ahrefs’ local SEO capabilities, while present, may not be as robust as some other specialized local SEO tools. Comparison of Top 5 Dead Link Checker Tools. Join Ahrefs – we're a powerful but easy to learn SEO toolset with a passionate community. This use case helps in enhancing organic search traffic, increasing. 3. Test things like link labels, placements, colors, and styles, as well as different types of navigation like dropdown menus, tabs, and mega menus. Our Link Intersect tool lets you find websites that link to multiple competitors. Copyleaks, another AI detection tool, thought that it was 67. 4 billion of those keywords are for the US alone. From research to reporting, take your SEO to the next level with SEMrush tools. A cheaper Ahrefs alternative. If you regularly post on both platforms, this can be a time-saver for your business. Learn how to use Ahrefs' SEO tools and reports to improve SEO and get more organic traffic. 4 – Mangools. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. AhrefsBot is a web crawler that powers the database for both Ahrefs, an online data toolset, and Yep, a revenue-sharing web search engine. 90 per month, Mangools Premium: $39. My Favourite Semrush Alternative. And the results are showing us that it is unlikely for other backlink checker tools to have more data than the Ahrefs tool does. Get ranking updates for desktop and mobile. The difference between lab and field data is that field data looks at real users, network conditions, devices, caching, etc. Ressourcen. Instead, they use the Majestic SEO API. Generally, you want to see the actual field data, which is what you’ll be measured on. Semrush also has 102 features and access to its free version, you can also get a free trial of the plan you want before you choose to invest in. There’s no need to set og:url manually. Test, test, test. Sitemaps. Global Rank. Serpstat’s local SEO service is an excellent option for those looking to expand their plan’s capabilities. I took a test drive of the tools. ChatGPT: Best AI content creation and research tool. Most often, a harmful crawler will hog your bandwidth, causing pages to slow down and hurting your site’s user experience. 1. Let's take a look at what this means for the quality of backlink. Links are a confirmed major ranking factor, so I figured it would be interesting to test their impact. Instead of building links to pages, I figured the easiest way to test this would be to remove links to a page and see what happened. Ahrefs’ Certification Course. Email discovery tools provide perhaps the easiest way to find an email address. But, you can use some of the best tools it has to offer for free. For example, one of my main SEO competitors is HubSpot. Unlike Ahrefs, ProRankTracker has a 30-day free trial with all premium features and 100 tracked keywords without linking your bank card, which is great if you want to test the tool without any risks. Watch on. etc. Get a better understanding of your website’s SEO potential with the help of actionable SEO metrics like Search Volume, Keyword Difficulty, and Traffic Value. August 8, 2023 2 min read. Add all your competitors to the bulk Domain Authority checker. A 10-day free trial is also available. These work by converting on-screen. Keyword Difficulty (KD) estimates how hard it will be to rank on the first page of. ChatGPT for finding seed keyword ideas. It also generates an on-page SEO report that includes the web page's: Title. It allows you to use the top ten. Rank Tracker : Collects ranking data does keyword research, reports ranking to the user, and carries out scheduled tasks. Serpstat (1-week Trial) Get 1-week free access to Serpstat's complete toolset. New to Ahrefs or feeling a little lost? Start here ;)See your Google Search Console data directly in Ahrefs. The price of the plan is $399 per month. Ahrefs. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools. Ahrefs’ Rank Tracker. Course materials are available to Ahrefs users: Webmaster tools or Subscription. A great tool for this is the Classy Schema testing tool. SEMrush: Comprehensive digital marketing tool, but potentially overwhelming. With its wide array of features, Ahrefs allows you to identify and analyze crucial elements that impact your website’s visibility. Backlink data is useful for finding orphan pages because it brings URLs from Ahrefs’ link index into the mix. Preise Enterprise. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. ): But if we look at the data from GKP for the same month, it shows a search volume of 33,100: This means that the “GKP/GSC” ratio for this keyword is 1. Definition of Ahrefs. Google Analytics is one of the best free SEO tools that every digital marketer should be using. Since the Ahrefs WordPress plugin focuses on content audits, it complements other SEO plugins rather than replaces them. They are winning on ~76% of domains compared to Majestic SEO’s. Get 5 lookups per 24 hours, 15 related and 5 competitor keywords per lookup for free. Ahrefs’ primary keyword research tool is called Keyword Explorer. Headquartered in Singapore, Ahrefs was founded in 2011 by Dmitry Gerasimenko. Start course. The most used software suite by far for agency SEOs is Microsoft Office (now known as Microsoft 365). Alternatives to AHrefs: 10 Free & Paid Tools for SEO Analysis If you’re looking for an SEO analysis tool that’s more affordable than AHrefs, or if you’re starting and don’t want to invest in a paid tool, check out these ten alternatives. 41 Best Free SEO Tools. AhrefsTest Ahrefs with a seven-day trial; Cons. The best free keyword research tools. Ahrefs Site Audit tool checks websites for 100+ SEO issues like HTML tags, content quality, performance, incoming and outgoing links, external links, localization, and more! Once the test is done, the results are presented in charts with a clear indication of errors and recommendations on fixing them. Ahrefs . If your goal is to rank high on Google, writing content without targeting any keywords is risky. Benchmarks, however, are KPIs you set as your reference point when building your SEO strategy. Phrase match. Inbuilt filters, in every report — Analyze the data you care about, and nothing else. “Our company's SEO strategy is fully based on Ahrefs' tools and tutorials. Here are some common technical SEO elements: Crawling and indexing. Sign up for Google Search Console, add your property, plug your homepage into the URL Inspection tool, and hit “Request indexing. Ahrefs is a popular SEO and backlink analysis tool that provides insights and information to help improve a website's search engine ranking. Change or cancel your plan at any time. Start using our free Website Checker now! Sign up for Ahrefs Webmaster Tools and start improving your website today. Refresh. One technique to find backlink opportunities is to analyze your competitor's backlink profiles and compare those with your own backlinks. This tool can assist in enhancing the immersive experience for players by adding depth and intrigue to the game world. Its main advantages over Content Explorer are its much bigger index of pages (500B vs. For the small business that is new to SEO and want to market itself cheaply and effectively. It’s hard to deny that both Moz and Ahrefs are amazing tools in their own right. Ahrefs implemented a uniform password policy for its Service and correspondent tools and features. Semrush found at least one referring domain for 99. Ahrefs is an all-in-one SEO tool designed to enhance your website’s search engine optimization (SEO). Includes keyword research for YouTube, Amazon, and Bing. Whether it's blog posts, articles, product descriptions, or social media captions, the tool can assist in generating compelling paragraphs, saving time and effort for content creators. At one point (albeit before ChatGPT launched), Jasper was even valued at $1. The only two free tools you need. Start course. 8 billion keywords across 10 search engines in 171+ countries. Make your best guess (and test it) Use Twitter’s advanced search. META SEO Inspector. Google Search Console is one of the essential tools in SEO. The second step is to click on “Organic keywords” under the “Organic search” section. If you want to test changes in CTR, use Google Search Console and compare average changes. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. Content editing and enhancement. Get started. AhrefsMajestic SEO Does that translate into Majestic being the best all-around tool? Let’s find out… Which Backlink Checker Tool Finds The Most Links? The first test. Rich Results Test tool. Keywords that contain your seed in the order it's written. Over the years, Google became much better at guessing which parameters are useful on a site and which are —plainly put— useless. Rank TrackingUnfortunately, Ahrefs does not offer a free trial period but does have several free tools you can test out before signing up for a monthly plan. Millions of people are visually-impaired, and many use screen readers to consume online content. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. Ahrefs Keywords Explorer is a comprehensive keyword research tool that offers valuable insights to YouTube creators. You won't find it in any similar tool. Ahrefs’ Image Alt Text Generator uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or input. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. This plan is best for SEO specialists and professionals in digital marketing. That’s a lot of keyword data. Ahrefs. Learn more about free test queries in our APIv3 docs. Technical SEO is the most important part of SEO until it isn’t. Backlink tracker, Keywords rank tracker, SEO monitoring. Ahrefs is a platform that gives webmasters and content creators all the tools they need to build their online empire. Learn what keywords your website ranks for and compare how you stack up against competitors in the SERPs. About. (Tool suggestion: SEO competitor checker) Step 2. 5:01. All issues are sorted by importance, with straightforward advice on how to fix each one. The Disavow Tool in Test Backlinks Ahrefs enables you to disown or disavow undesirable backlinks that might harm your website’s SEO. Pricing Overview. txt files from the cache in the test environment. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. But being able to at least identify issues that can be forwarded to a specialist is a must for every SEO pro. However, if. SEOMoz, Ahrefs tends to give businesses and teams better analytics. Ahrefs group buy is best alternative of ahrefs free trial. The full list includes: PSI API. Nozzle for data visualization. As a standard, Ahrefs’ audit tool uses a desktop crawl to audit your site; however, this can easily. Ahrefs has a free keyword generator tool that helps you to find keyword ideas based on the focus keyword you select. Einloggen. Clicking on Validate and then the Rich Results Test. Ahrefs – how to use it? Here is a list of important Ahrefs features. Beispiele für SEO-Tests. It is a free service provided by Google that allows website owners to monitor and optimize their sites’ visibility in search engine results. Get more traffic with Ahrefs' free SEO tools: Webmaster Tools, Keyword Generator, Backlink Checker, SEO Toolbar, and more. What it is, how it works, what makes a good link, how to build it and more. Tools for Building Backlinks. Let’s take a deeper look at each feature. By awesome I mean, seriously.