8. Under Actions, click an existing Adobe Analytics - Set Variables action or click the ‘+’ icon. · alcazes/Adobe-Analytics-from-A-To-Z Wiki · GitHub. Context Data, at the "simplest level" is basically extra data that is send on an analytics call. Data from any channel — online and offline. Learn about chapter parameters for implementation, network, and reporting. Adobe Analytics API Connection. Plan for a New Baseline. Some things to be aware of: Always specify a valid User-Agent. Processing rules can trigger events based on Context Data variables. See Implement Adobe Analytics using the Adobe Experience Platform Mobile SDK for more information. The Context Variables list contains all variables that were sent to the report suite in the previous 30 days. x. . Expand the Configure tracking using custom code accordion, which reveals the Open Editor button. So the result I want is a mix of the data from each context variable in the same prop. Learn about chapter parameters for implementation, network, and reporting. Customize what data is collected to get the most out of Analytics data. Adobe Product Analytics enables product teams to self-serve data and insights about their product experience through guided analysis workflows built on cross-channel data of Customer Journey Analytics. Populate a campaign ID from a query string parameter. Unzip the compressed file using a program that supports . CLS and LCP events are getting accurately captured. Hi guys, My mobile app uses mix of native app pages and mobile webpages to display contents to the users. Save and publish the changes to the Analytics. v1. I just want to double check that I understood correctly (see attached file). Streaming data collection offers up-to-the-minute customer views and behaviors. Data preparation includes the mapping of source data to Experience Data Model (XDM) schema. Data Warehouse: A feature in Adobe Analytics that allows you. s. 2. Under Actions, click an existing Adobe Analytics - Set Variables action or click the ‘+’ icon. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageADOBE ANALYTICS Analytics that give you actionable insights. This document explains how major browsers’ tracking prevention measures affect the third-party and first-party cookies set by Adobe Analytics. Learn about player state tracking parameters for full screen, close caption, mute, and picture in picture properties. The older 3. Standardization and interoperability are key concepts behind Adobe Experience Platform. Request a demo. This section provides information about how to add location context to Analytics requests. The example from the screenshot shows that “a. These segments are then further broken down into containers, which are based on a Visitor, Visits, and Hits. Type - Specifies the type of the variable to be set, string or number. Log in to Adobe Analytics and go to Admin > Report Suites. Questions. Adobe Analytics. If you enable any of the fields above for data collection, make sure that you correctly set the context array property when configuring the Web SDK. See more11/28/22 9:03:47 AM. But upon closer inspection, those requests are only disguised as first-party and are actually still sent to Adobe’s. If you are migrating from an existing Adobe Analytics Data Connector (previously known as Genesis integration) and using the New Classification Architecture in Adobe Analytics, you need build versions starting from 7. contextData['search_term'] The Context Variables list contains all variables that were sent to the report suite in the previous 30 days. acc. The older 3. productlistitem. As long as your implementation accommodates the events you want to track, you can tweak any conversion. Sign In. I have installed the Web Vital Extension enabling CLS, FCP, FID and LCP. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager; IMPORTANT. 11/28/22 9:03:47 AM. k61152442. Level 3 06-11-2018 12:47 PST. You need to combine every scrap of data you have on a person, with advanced machine learning and automation to help discover deeper insights for each experience. Salesforce says it taps data from 1. , I was trying to implement this as well and kept coming across a hurdle and stumbled upon this thread/post when I did a search, the issue I - 436948Learn about player state tracking parameters for full screen, close caption, mute, and picture in picture properties. Too many of the technical parameters were set in general, and list vars were not captured (now. Experience Data Model (XDM), driven by Adobe, is an effort to standardize customer experience data and define schemas for customer experience management. Rule is the same: tracking code = abc but the container is different -- one with a "hit"container, another is "visit" container. iOS Device mode - Charles Proxy, DEBUG mode. The following document describes the process for integrating Kochava with Adobe Analytics in order to send the data captured in. In the page that contains the table or the chart, the. An originating SDK Analytics request event. When the request is sent to your app. For mobile Apps, Adobe. as part of a larger research document and should be evaluated in the context of the entire document. Learn about player state tracking parameters for full screen, close caption, mute, and picture in picture properties. 2nd, context data doesn't show up in reports by themselves. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager; Quality Metadata Average BitrateLearn about the Quality of Experience (QoE) parameters used to capture quality metadata. Hit data starts in the third row. never use the default one of CURL Before continuing, if you are one of Adobe’s customers who isn’t quite ready to make the jump to Context Data within your mobile app analytics, you still have options. . Learn how to add context to dimensions and metrics in Adobe Analytics. products) The Products Variable, also called s. Views. sid" and click the +Add ibpcall. This setting enables the following lookup tables to be sent with each data feed file: Carrier name: Provides additional context for the carrier column. The app report. timestamp in AppMeasurement and the Analytics extension custom code editor. Save and publish the changes to the Analytics. User. Data Governance: Accommodate privacy requests to permanently delete data. When you set transactionID on a hit, Adobe takes a “snapshot” of all Analytics variables set or persisted at that point in time. Processing rules can trigger events based on Context Data variables. Customize what data is collected to get the most out of Analytics data. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. value'] = "some value";Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. Click the colored dot in the upper right corner of the treemap visualization, then click the checkbox ‘Lock Selection’. Use context data To represent data in the form of a table or a chart, the data can come from the report context. By default, Adobe remembers all transaction ID values (linked and unlinked) for up to 90. 1 day ago · Context: Around 182 million. Context-aware sessions in virtual report suites change how Adobe Analytics calculates mobile visits. Learn how to get started with Adobe Analytics for mobile apps using templates. Mobile App, implemented with Mobile App SDK via Adobe Launch. Everyone needs to collect digital data, analyze it, and curate real-time insights across teams. Files are getting processed successfully and the. Implement Adobe Analytics for Streaming Media. This video shows you how to do this. Without processing rules, context data variables are meaningless and do not populate any reports in Analytics. The context data key is constructed following this syntax: a. It is a hit-based variable that stores contextual information about products and can be set together with both standard commerce events and custom success events. sendBeacon () method. It enables marketers and analysts to track and analyze user interactions such as clicks, hovers, and scrolling behavior. Includes the Media SDK and the Media Collection API. I made two segments for comparison. The Adobe Web SDK is the successor of the previous web libraries used for Adobe Experience Cloud solutions like Adobe Analytics, Adobe Target, and Adobe Audience Manager. Experience Data Model (XDM) defines a set of standard fields that can be used when composing Adobe Experience Platform schemas. Segment instantiates a MediaHeartbeat object to track video data, but you need more information about each video session to make sure Segment. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager Once the Web Vitals extension is installed, Data elements are created - How to create the rules? 1. Adobe Experience Platform Web SDK can map certain variables automatically but custom variables must be manually mapped. Instead,. Sent With - Indicates when the data is sent: Media Start is the analytics call sent on media start, Ad. Learn about chapter parameters for implementation, network, and reporting. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. To use context data variables, key/value data pairs are sent in by your implementation, and processing rules are used to capture these values in standard Analytics variables. contextData variables don't differentiate between dimensions and event values until after you create a processing rule for them. Populate internal search. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager Key - Variable, set either manually in your app, or automatically by the Adobe Media SDK. Present, view, switch personas, and simulate user experience while authoring pages using context data. . Some common use cases include real-time segmentation and personalization, real-time triggers via Adobe Journey Optimizer, solving for cookie deletion, establishing a semantic data structure, offloading third-party tags,. Click the gear icon of a mobile app whose context variable mappings you want to migrate to Adobe Analytics . Metrics: Reference for metrics usable in Adobe Analytics. to gain points, level up, and earn exciting badges like the newContext Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. All data collected by the edge network can be accessed via processing rules. Type - Specifies the type of the variable to be set, string or number. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager Ok, I see, thanks a lot for your help in explaining this! Made backend schema changes to support Magento context data; September 6, 2019. For instance, Activity Map data IS content data, and Adobe has explicit ru. Most commonly used to export Adobe Analytics data to a third-party database. Implement Adobe Analytics for Streaming Media. Use Data Sources to: Integrate offline data with data collected from your web site. Adobe Analytics lets you mix, match, and analyze data from any digital point in the. Experience League. And a follow up question: What would be the outcome if the context variables stated in the the rule occur in the same se. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. Additionally, make sure. Knowing the difference of these three is very. adobe. Experience Leagueto gain points, level up, and earn exciting badges like the newWith our leading audience management and analytics tools, businesses worldwide are finding that greater than 200% ROI is within reach. Also, learn how to customize your project with our easy-to-use drag and drop interface. Once this data is ingested into platform, a few things happen. . In Analytics, you can use. Learn about Core Streaming Media Data variables including audio and video content data and context data values. Data. as part of a larger research document and should be evaluated in the context of the entire document. You do not see a Context Data Variable mapped the same way you see the product name mapped to c. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager If an XDM field is not mapped for Adobe Analytics, it is automatically included as a context data variable. To be used by Analytics, XDM data is flattened using dot notation and made available as contextData. Analytics field mappings. This section provides information about how to add location context to Analytics requests. Learn ways to implement Adobe Analytics. x. The shade of color in a heat map typically indicates the volume of a data point. Learn about ad parameters including the implementation, network, and reporting variables for ad video data. If done correctly, one treemap is present in the visualization. In this example, some context data is added to this event before the Analytics extension processes it. Data Warehouse: A feature in Adobe Analytics that allows you. Created for: User. For information on how to build segments, refer to Analytics segmentation. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning options. Since the article’s release, I’ve had a number of good conversations on. Navigate to Admin > Report Suites. gz file extensions. Adobe Analytics. 2. Compare all levels of Analytics. December 31, 2023: End-of-life. Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey. Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer. Only recipients that meet the filtering criteria will appear in the report. I want to know if there is a quick and easy way to display a list of all custom context data variables in Adobe Analytics other t. Use these tutorials to learn the features of Analytics and reap the benefits for your business. Learn ways to implement Adobe Analytics. Add a subcategory by concatenating the category and page name. This section provides information about how to add location context to Analytics requests. While Google might be quicker to implement, Adobe Analytics gives much more opportunity to create actual insights and value from. Bug fixes:Learn about chapter parameters for implementation, network, and reporting. When you use XDM to build schemas and ingest data adhering to these schemas, you can begin to use XDM system. Collect data from across all your engagement channels. The values for the new keys are dynamically. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. We also have native connectors with our Adobe applications, such as Adobe Analytics, Audience Manager, and others that can feed their data directly into platform as well. This article also describes the processing. There is not a dedicated field in the Adobe Analytics extension to use this variable. Changing data after it is processed. Places Service is a geo-location service that enables mobile apps with location awareness to understand the location context. 10/24/20 12:19:44 PM. The following list contains tools you can use to validate data coming from Segment and going to each different Adobe Analytics component. Streaming data collection offers up-to-the-minute customer views and behaviors. Instead, you can create rules in Launch that fire when certain events occur in the app, and use those rules to set context data variables and send data to Adobe Analytics. Adobe Analytics provides valuable insights that help you maximize your marketing efforts. Courses Tutorials Certification Events Instructor-led training Tutorials Certification Events Instructor-led trainingAdobe Analytics - Live Stream Add-on includes Live Stream triggers, Live Stream dashboards, and Live Stream data features. See Data feeds in the Export user guide. 1. An Internet Explorer window launches that opens the Analytics Segment Builder interface. There are folwing ways you can disable activity map contextData. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageLearn about chapter parameters for implementation, network, and reporting. Data sources: Allows a user to upload data from a file into Adobe Analytics. tar. Whether it’s conversion rates on a landing page or email click-throughs, A/B or split testing allows you to. This feature is limited to the provisioning of up to a maximum of three endpoints per Report Suite (i. For GET requests, although the limit on the back end is 5 KB, due to the fact that Microsoft Internet Explorer limits the URL to 2,083 characters, the realistic limit is 2,083 characters minus the current length of the URL. For years Adobe has offered Analytics customers the Managed Certificate program, where Adobe would allow us to send data to a server that looks like it belongs to our own company (or, more specifically, our company’s domain). The ContextHub JavaScript API enables you to access stores to create, update, and delete data as necessary. In the Title field, enter a title for the connector. Create and manage a database of. Learn. Data sources: Allows a user to upload data from a file into Adobe Analytics. S. Real intelligence when you need it. Type - Specifies the type of the variable to be set, string or number. A track action call may set a context variable with the values you previously set in the eVar, then in the processing rules you can map that context variable to that eVar. This is insightful. Segmentation: Focus on a subset of your data. Under Learn Menu, Navigate to Certification and Accreditation > Certification > Adobe Analytics Certification. Using Report Builder to learn the Adobe Analytics API; Using Postman to Make Adobe Analytics 2. To map the context data (sent in step 1), variables must first be created for the Analytics report suite. 8. Present, view, switch personas, and simulate user experience while authoring pages using context data. Three issues in particular will be driving these challenges and the trends they spark, says Ant Phillips, CTO at Celebrus: 1) generative AI; 2) the war of attrition. Manually mapping variables in Adobe Analytics Context data. Data Collection’s sophisticated rules engine, permissions, and publishing workflows help you efficiently implement Adobe Analytics, Campaign, Audience Manager, Target, and third-party solutions in. Interact with Experience Cloud services through the Edge network. Experience League. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager; IMPORTANT. These can be used for the collection, processing, analysis, and visualization of data from both online and offline customer interactions taking place across different data types. Dynamic lookups allow you to receive additional lookup files in your data feed otherwise not available. Instead, Activity Map context data variables are included with Analytics page view calls on the subsequent page. By default, Adobe remembers all transaction ID values (linked and unlinked) for up to 90. For XDM data that is not automatically mapped to Analytics, you can use context data to match your schema. User. Learn how to manually map variables into Adobe Analytics using processing rules in the Experience Platform Web SDK. Adobe Analytics supports a well-documented data insertion API that can be used for collection of different types of data that cannot be captured client-side. When using contextData variables in your Adobe Analytics implementation, in order to have your data show up in actual reports, you need to map. Last Modified: Aug 3, 2023 at 10:33 am. Clean up values in a report. Customize what data is collected to get the most out of Analytics data. Some have context variables, some do not. It helps businesses understand and evaluate customer behavior, online shopping trends, sales performance, and ROI. Here is a video overview: Access the Success Events page in report suite settings: Log in to experiencecloud. Not just canned reports. Device and hardware information use the context array string "device", while browser and operating system information use the context array string "environment". products, is the fundamental dimension for commerce tracking and reporting in Adobe Analytics. See Data feeds in the Export user guide. So different, in fact, that Adobe opted to rename the default metrics in CJA to People and Sessions to avoid equating the two sets of metrics. Implement Adobe Analytics for Streaming Media. Salesforce says it taps data from 1. Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey. Yes, I just hope that when this code is called, s. 0 API Requests; Analysis Use Cases. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. Create a processing rule that sets an Analytics variable to the context data variable value. Analytics is a powerful engine that helps you learn more about your customers, how they interact with your web properties,. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. The s. I specifically mentioned an “event-driven, asynchronous data layer”. commerce. Indicates the accuracy of the GPS in meters at time of collection. Go to the Extensions tab, then click the Configure button under the Adobe Analytics extension. 2. Adobe Analytics Ultimate. tsv file in your spreadsheet or database application of choice to see raw data for that day. See Data Sources in the Import user guide. Use the custom code editor, following AppMeasurement syntax. Pre-built standard templates help you understand user engagement and app performance metrics in Analysis Workspace. Missed to add certain context data key-value pairs on a page or on an event call. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager; IMPORTANT. . , it’s gone. contextData[‘mobile. Processing rules can trigger events based on Context Data variables. name values are added to the context data of the Analytics event. 2,083 characters minus the length of the URL for GET requests. Persist context data on your. . Unzip the compressed file using a program that supports . 2. Ecommerce analytics is critical to unearthing and interpreting data, which helps inform. useBeacon variable is a boolean that determines if AppMeasurement uses the browser’s navigator. Learn about Core Streaming Media Data variables including audio and video content data and context data values. Adobe Analytics first admin guide. Go to the Extensions tab, then click the Configure button under the Adobe Analytics extension. Processing rules are applied to data as it is collected, and rules are applied to all data that comes through the AppMeasurement. DX Adobe. User. Segmentation: Focus on a subset of your data. Customer Journey Analytics is an Adobe Experience Platform application that enables customers to bring in their omni-channel disparate data sets and stitch them to a common ID for better data ingestion and analysis capabilities, all in real-time. If it has an ID label, it contains the assigned namespace in parentheses. Features: Updated AppMeasurement to. *This graphic was published by Forrester, Inc. Learn how to set up Adobe Analytics using Experience Platform Web SDK, create tag rules to send data to Adobe Analytics,. The s. In the Data Insertion Domain field, enter the. Select the desired report suite, then navigate to Edit Settings > Conversion > Success Events. For more information on testing the integration with Kochava, refer to our Testing an Integration with Kochava support documentation. See Implement Adobe Analytics using the Adobe Experience Platform Mobile SDK for more information. Locate the Campaign section. First is that the data is placed into the data lake in its raw form. Context Data Value has to be copied to Adobe Analytics Page Variables with the help of Processing Rules to utilize in Adobe Analytics or Workspace. Adobe Analytics and browser cookies. In most cases, use the libraries included in the Adobe Analytics extension within Adobe Experience Platform Data Collection instead. If you enable any of the fields above for data collection, make sure that you correctly set the context array property when configuring the Web SDK. Any XDM field elements that are not automatically mapped are sent to Adobe Analytics as Context Data with the prefix a. 2 days ago · Televisions will see a 22% price drop on Black Friday compared to last year's 17%, according to Adobe data. Download the compressed data feed file to your local machine. Save changes. This video shows that and the different options that are available. tsv. Note - Since no DialogTech data is currently being sent to Adobe Analytics, each variable will need to be manually entered into the Rule Condition field. Context data variables: Temporary variables used solely in processing rules. Table data describing the columns in the data feed. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageUse the following steps in the interface to configure the Adobe Analytics connector: Go to the Connector Marketplace and add the Adobe Analytics connector. productlistitem. Set this variable to true before calling a tracking function if you want to use the asynchronous nature of. Learn about chapter parameters for implementation, network, and reporting. Context data variables let you define custom variables on each page that processing rules can read. Even Data Feed will not have these variables listed out since it is after Processing Rules. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager Adobe Analytics pricing and packaging. useBeacon in AppMeasurement and the Analytics extension custom code editor. Context data variables are specified in AppMeasurement in the following format: s. With in-depth analysis, versatile reporting, and predictive intelligence, you get the insightful foundation you need to build better customer experiences. Absolutely. Analytics tutorials. The Adobe Analytics Source connector allows you to easily stream, map, and filter data from Adobe Analytics into Adobe Experience Platform’s Real-Time Customer Profile and Experience data lake. Some things to be aware of: Always specify a valid User-Agent. It enables marketers and analysts to track and analyze user interactions such as clicks, hovers, and scrolling behavior. Data from any channel — online and offline. Sample Value - Provides example of common variable usage. Type - Specifies the type of the variable to be set, string or number. s. Recently, I wrote an appeal to Adobe suggesting they implement first-party support for an event-driven data layer in Adobe Launch. Context data variables are specified in AppMeasurement in the following format: s. Learn how to set up Adobe Analytics using Experience Platform Web SDK, create tag rules to send data to Adobe Analytics,. useBeacon variable is a boolean that determines if AppMeasurement uses the browser’s navigator. See Data Sources in the Import user guide. Analytics and Target use the same format, while audience management uses a different prefix for each metric. Promotions across a range of categories, including apparel, appliances and computers, were significantly higher last month than in 2021 and 2022, data from Adobe. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. . Set an event using a context data variable. Download the compressed data feed file to your local machine. But not sure how to track the mobile webpages that the app is using to display some contents. The Forrester document is. Open the hit_data. a. Learn. Identify specific use cases where Edge Data Collection would make a difference. [0]. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager; IMPORTANT. Sent With - Indicates when the data is sent: Media Start is the analytics call sent on media start, Ad. Expand the Configure tracking using custom code accordion, which reveals the Open Editor button. On this page. Highly performant, modular, extensible, and integrated with Data Collection. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager; Quality Metadata Average Bitrate If you know the context data variable name but have not sent it into the current report suite, you can add a value by typing the variable name and clicking Add variable name context data: The following example takes the search_term context data variable and places its value into eVar3: The above example works great when there are only a few. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. Defining your internal site search business requirements; Implement internal search variables using AppMeasurement; Implement internal search variables using Web SDK;. If you use an Analytics Events, Adobe Analytics and View state events will be automatically populated based on the report suites configured in. 2. Brian Au, expert in AA and CJA will be here for the AMA to answer all. Visitors based on custom variables: form field, defined categories, customer ID. Also,. Context Data - Name of the Adobe Analytics context data passed to the reporting server and used in processing rules. S. Timestamp using the Adobe Analytics extension. The Forrester document is. Processing rules can trigger events based on Context Data variables. Even if the request returns SUCCESS, it does not mean that it will be processed successfully. You can then map this context data variable to the desired Analytics variable using Processing. Go to the Extensions tab, then click the Configure button under the Adobe Analytics extension. In the Data Insertion Domain field, enter the. This topic presents a list of audio and video content data, including context data values, that Adobe collects via solution variables. The Segment-Adobe-Analytics integration will pick up the playhead(s) you set to window. You can use Processing rules within Report Suite setting in Analytics UI to map the context data with any Analytics variable to push contextData value into an evar ( or. This article describes the processing implications of background hits and app launch events (both set by the mobile SDK) to how mobile visits are defined. Courses Tutorials Certification Events Instructor-led training Tutorials Certification Events Instructor-led training Adobe Analytics - Live Stream Add-on includes Live Stream triggers, Live Stream dashboards, and Live Stream data features. Data Feed - Column name for variable found in Clickstream or Live Stream data feeds; Audience Manager - Trait name found in Adobe Audience Manager Most commonly used to export Adobe Analytics data to a third-party database.